Has Anyone at Google Ever Eaten a Cheeseburger?

Shake Shack knows how to properly assemble a cheeseburger.
Shake Shack knows how to properly assemble a cheeseburger. | © m01229 / Flickr
Photo of Kathryn Maier
Nyc Food & Drink Editor30 October 2017

The company’s cheeseburger emoji implies an unfamiliarity with what’s essentially America’s official food.

An astute observer, media analyst Thomas Baekdal, noted over the weekend that there’s something…interesting…about Google’s cheeseburger emoji.

Seriously. No one who’s ever encountered an American cheeseburger would ever put the cheese underneath the patty. That’s just wrong. It’s also a little strange how Apple puts the lettuce under the patty, too, but that’s a less egregious burger sin.

Is every tech worker in the Bay Area vegan? Because that’s the only way these emoji can be explained.

The internet, as would be expected, had thoughts. As of the time of this writing, Baekdal’s tweet had garnered more than 15,000 retweets and more than 30,000 likes, with some major food-world figures weighing in.

It also set off a discussion of every company’s burger emoji, assisted by emojipedia. Like Samsung getting it wrong, too, placing the cheese between the lettuce and the tomato. (Seriously, what? Who does that?)

Soon after, Sundar Pichai, Google’s CEO, promised he would “drop everything” to correct the image.

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