This is one of only three very small beaches in the actual town of St Tropez (most of the beaches associated with the area are a few kilometres away). It’s the section of coastline just in front of the old town, between two of the old fortresses. It’s a beautiful beach but incredibly tiny. Most people head out to the bigger, wider beaches, notably in Pampelonne Bay.
This is the most well-known of all St Tropez beaches, although most people don’t realise that the bay is broken up into lots of beaches with different names, each with their own character. This bay is the place to see and be seen on the beach. It’s full of celebrities, discrete beach clubs, and chic restaurants by the sea. It isn’t cheap. The real Pampelonne beach is in the middle of the bay and it’s a great place to simply sit on your towel and watch the chic crowd swagger through. The local Pampelonne rosé wine is a nice addition to any visit. If you want to go a little more upmarket, the Moorea Beach Club doesn’t take itself as seriously as some of the others, but has a good reputation and a great bar, Claudy’s.
The Plage de Tahiti is in the same bay as Pampelonne Beach but at the northeast end. It has one of the oldest beach clubs in the area (established in 1946), at the Tahiti Beach Hotel, plus lots of food and drink options.
Nikki Beach is to the south of Pampelonne, in the same bay. This is beach club heaven and there are lots to choose from. Les Jumeaux is a great choice for families, as it has a playground attached and is open year-round, which is rare for St Tropez.
La Plage des Jumeaux, St Tropez +33 (0)4 94 55 21 80
The Cape Camarat is a rugged stretch of coastline that runs around the one of three headlands in St Tropez. It is notable for its wonderful lighthouse and amazing wildlife (it has native French tortoises and is a great place to see peregrine falcons). You can walk around the entire headland but only one beach is accessible, at Bonne Terrasse, and it’s well worth the short hike.