Christopher Kane's Croc Revolution

Trailblazing Scottish fashion designer Christopher Kane achieved the seemingly impossible during his SS17 collection; he made crocs cool. In a comeback predicted by no-one, the hole-ridden shoes worn by medical professionals and gardeners alike are this season’s essential item.

An unexpected collaboration, Christopher Kane and Crocs have seemingly struck gold. Marble prints and high shine glossy hues cloak each Croc in a whimsical way, with those iconic ventilation holes serving as holding places for gorgeous Kane-stamped jibbitz (shoe charms) in the form of rough mineral stones like sodalite, red leopard, malachite, diaspro and Zebra Jasper.

Crocs have always been a controversial topic due to their questionable aesthetics and oddball vibes. And yet there are plenty of shoe aficionados who have, for years, been drawn to the comfort and unashamedly unique style of ugly footwear. Think Prada, Marni or Gucci’s fur-lined loafers, to name but a few. In this light, perhaps the croc comeback shouldn’t come as such a surprise.

Kane’s SS17 bespoke Crocs collection links in with his SS17 themes of ‘the figure of the outsider’, ‘make-do-and-mend’ and creating something spectacular from the unremarkable: ‘I always work with unexpected items and combinations, transforming the everyday into desirable luxury. Crocs are arguably the most comfortable shoe, and I love that they are slightly awkward and might be perceived by some as ugly’, he said.

Stay tuned for SS17’s most unexpected trend. And cynical as you may be now, we almost guarantee you’ll be sporting a pair of your own by the end of the year.