What are these videos all about?
People are setting fire to chocolate all over Russia and posting it on the internet. Apparently, just a single matchstick can spark a chocolaty blaze. Vloggers are reporting that when on fire, these Russian-made chocolate bars give off a plastic-like smell, which they claim supports their theory that the chocolate is rubbish. Some vloggers are also comparing the flammability between European brands of chocolate bars to homemade ones. These videos have sparked a commotion across Russia. So much so, even a government agency has weighed in on the conversation.