The Best Hotels to Book in Myeongdong

Stroll the streets of Myeongdong to get a taste of Seoul life
Stroll the streets of Myeongdong to get a taste of Seoul life | © DB Images / Alamy Stock Photo

Myeongdong is a popular area of central Seoul, known for shopping, cosmetics and street food. Always busy, its brightly lit streets are a great introduction to South Korea’s capital city. Here’s a guide to the best hotels in Myeongdong – bookable on Culture Trip.

1. L7 Myeongdong


The Myeongdong area has a number of hotels run by Korean conglomerate Lotte, not least the swanky Lotte Hotel Seoul. All of these are part of the iconic Lotte brand and will give you a taste of contemporary Korea. L7’s stylish interior gives guests modern, well-designed rooms to rest in after a hard day of shopping, at a slightly more affordable price tag than Lotte Hotel. It’s still a four-star hotel, however – don’t expect budget digs. There’s a free foot spa next to the rooftop bar, and the Myeongdong shopping area starts just behind the hotel.

2. Floral Hotel Shinshin


Floral Hotel Shinshin is a modern four-star hotel, 10 minutes’ walk from the Myeongdong shopping area and across the street from Namdaemun Market. It’s a tall building, with graffiti-style yellow origami boats painted on the walls. Inside, the rooms are clean, cool and contemporary. Some of the rooms have Korean-style beds (floor mattresses on raised platforms) that provide a nice counterpoint between old and new. Internet-connected smartphones are provided in all the rooms for guests to use.

3. Crown Park Hotel


The Crown Park Hotel’s location is perfect for avid shoppers – it’s right next to the main branch of Lotte Department Store, across the street from Myeondong’s main shopping area, and a five-minute walk from Shinsegae Duty-Free. Rooms are decorated in an elegant, minimalist-meets-classic style. The hotel also offers connected rooms and is popular with families.

4. L’Escape Hotel

Independent Hotel, Hotel

L’Escape is an opulent five-star hotel with an 18th-century European feel. Although entering its interior feels a little bit like stepping back in time, it was opened in 2018, so all the fixtures, fittings and amenities (spa, bar, fitness suite) are brand new. The rooms are beautifully decorated, with lots of attention to detail. Dim, soft lighting throughout gives the hotel a romantic atmosphere.

5. Sejong Hotel


Sejong Hotel is located five minutes’ walk from the Myeongdong shopping area, and right next to the subway entrance. Its interior is classic and a little old-fashioned, although sparklingly clean. Some of the rooms have balconies and views of Namsan Tower. There’s a small European-style garden that provides a peaceful respite to Myeongdong’s noisy streets, as well as a small on-site art gallery.

6. Fraser Place Namdaemun


Fraser Place offers studio and apartment hotel accommodation in the centre of Seoul, seven minutes’ walk from City Hall station and within walking distance (approximately 15-25 minutes, depending on your speed) of Myeongdong main shopping area. The apartments have a stylish, homely feel, and all come with a washing machine and kitchenette. The downstairs spa includes a Jacuzzi, sauna and steam rooms.

For more options, discover our guide to the best hotels in Seoul and book now with Culture Trip.

Culture Trips launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes places and communities so special.

Our immersive trips, led by Local Insiders, are once-in-a-lifetime experiences and an invitation to travel the world with like-minded explorers. Our Travel Experts are on hand to help you make perfect memories. All our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

All our travel guides are curated by the Culture Trip team working in tandem with local experts. From unique experiences to essential tips on how to make the most of your future travels, we’ve got you covered.

Edit article