Top Fashion Boutiques In Fez

Fez is the cultural capital of Morocco, and for that reason the various kinds of textiles you’ll find in the Old Medina, that date back to the 17th century, make this area a must-visit for fashion lovers from all over the world.

Nina Alami

Nina Alami is a Palestinian-American designer who moved from Los Angeles to Fez in 2011. She sells her collection of handwoven scarves and blankets in her by-appointment-only atelier in the Fez Medina.

Coin Berbère

An amazing hidden treasure in the Fez Medina, owned by Mohamed Bouzidi Idrissi, where you can find all sorts of pieces – from antique pottery, to 17th-century wooden doors, antique Fassi embroideries, and more. If you want to be surrounded by things both beautiful and rare, you must visit Coin Berbère.

Alfred Berlin

Also open only by appointment, Alfred Berlin is a brand made by Italian artist and designer Carmelo Tedeschi. Based in Berlin and Fez, he offers luxurious leather accessories at his showroom.

Ali's Art Gallery

Art Gallery

In this magical cave, where the proprietor speaks English perfectly and is meticulously knowledgeable about Fez, you can find antiques and hidden treasures occupying several enormous rooms.

Chez Hamidou

Market, Market, Shop

This little shop is hidden near the Chouara Tannery, and is the go-to for locals to find affordable textile, carpets and poufs.

Le Jardin des Biehn

Shop

This boutique hotel, owned by Michel Biehn, has a beautiful garden and a splendid shop that offers a mix of antique textiles, leather slippers, jewelry, and contemporary pieces by Nina Alami and Alfred Berlin.

Rue Talaa Kebira

This street is filled with small-scale antique dealers, where you can find amazing vintage pieces, like silk caftans or rare jewelry.

Colorful cloth for sale in Medina ©Adam Jones PhD/WikiCommons

Medin'Art

This fashion boutique offers handmade goodies, all made in Morocco, and a selection of Moroccan textiles. The owner, Laurence, works with Moroccan designers to have the latest modern pieces, but also traditional slippers, handbags, unique jackets, traditional blouses, scarves and jewelry.