Not even New York’s coolest residents can resist a classic bouquet or potted plant. Of course, in trendy Brooklyn, not-so-standard plant and flower shops carry more custom-made terrariums and sustainable arrangements than basic bunches. Give the gift of cool cred with a beautiful buy from the best plant shops and florists in Williamsburg, Brooklyn.
There’s a reason Goop calls Sprout Home one of the best spots in Brooklyn. With offerings including “Wreath Making” classes, custom-made terrariums, and floral design, the 11-year-old store is a one-stop shop for satisfying all of your “contemporary garden design” needs.
Sprout Home, 59 Grand St, Brooklyn, NY, USA, +1 718 388 4440
Billing itself as “modern organic,” Rosehip Social corners the market on hipster horticulture. Thanks to daring designs like “MOAB Mother of All Bouquets” and “Botanical Curiosity,” the floral design studio and retail shop has been featured by the likes of Brides Magazine and Style Me Pretty. With an emphasis on plants that thrive in tough lighting conditions, Rosehip keeps one foot firmly planted on its urban grounds.
Rosehip Social, 379 Graham Ave, Brooklyn, NY, USA, +1 718 383 1975
Despite counting Chanel, VOGUE, and Macy’s amongst its clients, Lucy’s Flowers is, in fact, one woman’s passion project. After pursuing a global education in floral design, Lucy has come to rest in Williamsburg, where she creates custom weekly arrangements for hotels and restaurants, teaches classes in floral design, and maintains a perfect five-star Yelp rating thanks to her work with individuals and weddings.
Lucy’s Flowers, 150 Withers St, Brooklyn, NY, USA, +1 646 508 4544
Molly Oliver Flowers
Sustainable shoppers will love Molly Oliver Flowers—a floral design company committed to promoting and preserving our local environment. From sourcing 90–100% of its flowers “within 200 miles of New York City” to composting unclaimed floral creations at a nearby educational farm, this business provides flowers you can feel good about.
Molly Oliver Flowers, Brooklyn, NY, USA, +1 646 623 6137
Too much beauty, it hurts. Sticking to my principles of #buyinglocal as a #farmerflorist when shopping on 28th Street is a little like choosing a Paleo diet when you live in Eden. I have amazing respect for the talent for the flower growing abroad, in Holland, Ecuador and so many places… I hope that by sticking to my guns, it demonstrates demand. As we vocalize our interest in what the local growers have and what can they grow for us, we begin to see more colors, textures and varieties. Though I have to avert my eyes a lot or act like a weird stalker towards many of these foreign-grown beauties, I love that now my wholesaler friends tell me what I can't have because it's not locally grown. #handsoff #progress #kidinacandystore #localflowers #solidarity
Chelsea Garden Center
Looking to create your very own oasis in the concrete jungle? Leave it to Chelsea Garden Center. The Brooklyn mini-chain offers an array of services, including delivery, installation, and outdoor and indoor maintenance, that make urban gardening easy—even for the blackest of thumbs. As for foliage, you’ll have your pick of low-maintenance air plants, Hawaii-imported palms, and everything in between.
Chelsea Garden Center, 87 Havemeyer St, Brooklyn, NY, USA, +1 718 384 7600
Nelly’s Flower Shop
A classic gift calls for old-fashioned customer service, which is exactly what you’ll get from the specialists (and pet cat, Charlie) at Nelly’s Flower Shop. Since 1971, the family-owned store-greenhouse has provided flower arrangements with a personal touch, designing bouquets especially for events such as births and grand openings. If you can’t find time to visit the family in person, Nelly’s now allows you to order online for same-day delivery.
Nelly’s Flower Shop, 501 Broadway, Brooklyn, NY, USA, +1 718 963 4062