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Donald Trump - Caricature | © DonkeyHotey/Flickr
Donald Trump - Caricature | © DonkeyHotey/Flickr
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These Are the UK's Top Online Searches of 2017

Picture of Claire Lancaster
Tech & Entrepreneurship Editor
Updated: 4 December 2017
Donald Trump, Meghan Markle and Love Island. No, its not the start of the reality TV show of your nightmares – these are three of the UK’s most searched phrases of the year according to Yahoo’s annual Year in Review report.

Detailing the biggest news stories, social trends and searches of 2017, Yahoo’s report listed Donald Trump as the UK’s most searched for overall term, news item and politician this year. Whether you’re looking forward to keeping up with the Don in the new year, or can’t wait to bid Trump and 2017 adieu, the top ten search phrases across all categories were:

1. Donald Trump
2. Brexit
3. UK General Election
4. Ed Sheeran
5. Strictly Come Dancing
6. Love Island
7. UK Terrorism
8. Game of Thrones
9. North Korea
10. Ariana Grande

Based on the selection, we’re assuming ‘sadness’ was the 11th most searched term.

Equally intriguing were the results of the most searched questions, which were:

1. How to make slime
2. How old is Debbie McGee?
3. Emoji meanings
4. What is a hung Parliament?
5. Where is Broadchurch filmed?
6. How old is The Queen?
7. Where is Cape Verde?
8. How old is Donald Trump?
9. What is the minimum wage?
10. What time is the McGregor fight?

We’re still not sure how to make slime, but the Queen is an impressive 91.

By Shaun Jeffers
Her Royal Highness Queen Elizabeth II | © Shaun Jeffers

As far as celebrities, it seems we’re all dreaming of Ed Sheeran, who took the top spot for UK celeb searches. The full top 10 list was:

1. Ed Sheeran
2. Ariana Grande
3. Cheryl
4. Katie Price
5. Little Mix
6. Meghan Markle
7. Tom Hardy
8. Pippa Middleton
9. Katy Perry
10. Emma Watson

Ed Sheeran
Ed Sheeran | © Primavera Principales

When it comes to the news, the most searched news stories were:

1. Donald Trump
2. Brexit
3. General Election
4. UK Terrorism
5. North Korea
6. Hurricane Irma
7. Universal Credit
8. Theresa May
9. Grenfell Tower Fire
10. Madeleine McCann

British Prime Minister Theresa May | © Jim Mattis/Flickr
British Prime Minister Theresa May | © Jim Mattis/Flickr

Let’s hope for a more uplifting 2018.