Famous for its endless sunshine, turquoise waters and idyllic island houses, Greece is easily one of the most photogenic countries in the world. It’s no surprise then, that the powerful visuals have made an impact on resident photographers, who are reflecting the idiosyncratic details of the landscape through their own creative vision. In fashion, this means an exciting array of Greek photographers with a sharp eye for juxtapositions and a masterful command of light. Here are the Greek fashion photographers you need to follow on Instagram.
Born in Athens, Kostas Avgoulis studied architecture and pursued a career as a painter before he made photography his main profession. A regular on the Greek fashion circuit, Kostas has shot numerous editorials for Greek publications including Madame Figaro, Mirror Mag, and The Code. Follow for bright, punchy and playful images which offer a sense of candidness.
Publisher and founder of Greek magazine, NOMAS, photographer Yannis Bournias brings an energetic and empowering eye to his editorials, which are shot across the world. Alongside his own publication, Yannis contributes to publications like Marie Claire Greece and works for Greek brands such as Ancient Greek Sandals. A sense of movement and narrative is at the centre of his work – follow for an atmosphere of adventure and possibility.
Founder of Kennedy magazine, Chris Kontos is an Athens-based photographer who chronicles the nuances of everyday life, as well as shooting candid editorials for brands like Me Then Athens and YMC. His print publication, Kennedy, ‘a bi-annual journal of curiosities’ brings together long-form interviews with established photographers, musicians and artists, alongside visual narratives from across Europe. With his work for YMC recently featured by Tyler the Creator on his Instagram story, it’s clear that the allure of Kontos’ sun-drenched, romantic aesthetic speak to audiences worldwide.
Originally from Thessaloníki, Athens-based fashion photographer, Nikos Papadopoulos, is an exciting name on the scene. His lens offers a poised and refined eye on editorials, playing with tensions between naturalism and high fashion. His recent work includes shooting campaigns for shopping destination, i-D Concept Stores, as well as editorials for Influencers and Nomas Magazine.
With a distinct and captivating aesthetic, Haris Farsarkis offers a riveting eye into the fashion world. Whether it’s street style shots from fashion week or shooting quirky campaigns for the likes of Vogue Ukraine, there’s always a sense of playfulness and passion in his images.
With a dark and mysterious aesthetic, photographer, Yiorgos Mavropoulos, powerfully plays with juxtapositions in his predominantly black and white images. His strong visual narratives have seen Mavropoulos work for publications such as Ozon and Marie Claire. Follow his Instagram account for his ethereal and sculptural portraits.
With a raw, punk aesthetic, Yiannis Mouzakitits‘ Instagram account certainly has a rebellious feel. Now London-based, the photographer has worked for major titles including Asos, Hunger TV, Schön! Magazine and Elle China. An ardent chronicler of youth culture and attitude, follow his Instagram account for endless lo-fi glamour.
Making powerful use of the black and white medium, fashion photographer, George Katsanakis, creates bold and provocative images. Throughout his fashion editorials, with previous clients like Madame Figaro, Marie Claire and Masquerade, his use of contrasts both in terms of landscape and model poses, ensure striking images.
Founder of Naked but Safe magazine, Stratis Kas is a photographer who enjoys exploring the unexpected, whether it’s the surprising alignment of clothes and environment, colours or the relationship between the body and the space it occupies. Expect plenty of aesthetic discord and playful connections throughout his work, which also informs the premise of his magazine.