A Fashion-Lover's Guide To Sarajevo Bosnia And Herzegovina

You may not consider Sarajevo, Bosnia’s cultural and financial centre, to be a fashion-lovers paradise. Most imagine Yugoslavia’s former inflexible lifestyle or picture a war zone. But Sarajevo is quickly becoming a significant centre in the Balkans for the latest styles and accessories in the 21st century. Expect boutiques along the Austro-Hungarian Ferhadija Street, cool rooftop cafes, hip nightclubs and the annual Sarajevo Fashion Week.

What to Buy in Sarajevo and Where:

1. P.S. fashion BiH:

Shop, Store

P.S. Fashion, a Serbian brand with outlets across the Balkans, specialises in the latest fashion for women. Anyone who’s in Sarajevo buys their clothes and accessories from this shop inside the AT Store. Everything from formal attire for the office including jackets, coats and stylish blouses to casual skirts and dresses fill the shelves.
Shoppers can also get the hottest accessories, such as swimwear, bags, make-up, jewellery and perfumes. Prices are relatively high at P.S. Fashion, but the quality and style are worth the costs.
Opening hours: 9.00am to 10.00pm (Monday to Saturday); 11.00am to 7.00pm (Sunday).

2. XYZ:

Shop, Store

Local Sarajevians get their latest fashion from XYZ, inside Bicaco Sarajevo. Shoppers have a unique experience inside the shop’s interior décor that screams elegance. Both men and women buy clothes and accessories with choices from a range of international brands, including Coccinelle, Boss and Emporio Armani. The company prides itself on being one of the first stores in Bosnia’s capital to stock the freshest styles and trends.

Opening Hours from 10.00am to 10.00pm (Monday to Sunday).