A Photographic Journey to Chureito Pagoda, the Iconic Symbol of Japan

Mithila Jariwala /
Mithila Jariwala / | © Culture Trip
Lucy Dayman

When it comes to images of Japan, they don’t get much more iconic than the image of the vermillion Chureito Pagoda backdropped by the snow-capped Mt. Fuji.

Sitting on the mountainside, looking down on Fujiyoshida City, the Chureito Pagoda is a five-storied, lacquered pagoda, part of Arakura Sengen Shrine, which was built in 1963 as a peace memorial. Backdropped by Mt. Fuji, it’s a ubiquitous symbol of the beauty of Japan’s unique architecture and stunning nature; however, it’s most beautiful in spring when the area is surrounded by soft pink cherry blooms in full bloom.

Mithila Jariwala /
Mithila Jariwala /

The pagoda is located around 400 steps up the mountain from the main shrine site, but there’s plenty to see along the way, including unparalleled views of Mt. Fuji. During the spring, locals and international visitors flock to the area to partake in a number celebrations typically held over the weekend.

In early April when the 650 or so trees hit peak bloom, the site is home to a number of festive events, which include pop-up restaurants serving up seasonal snacks. If you’re lucky, you may catch a live music performance on the plateau overlooking Mt. Fuji or witness a traditional ceremony held on the main shrine grounds.

Mithila Jariwala /

From the mountain foothills is where you enter the sacred shrine site; as you pass through the towering torii gates, you’ll see a purification fountain filled with crystal clear water. To purify yourself before entering the site, simply take one of the long handled ladles, fill it with water and pour it over your hands. Some people also use the water to purify their mouths, too, by cupping the water in their hands and bringing it to their mouths and washing it out before spitting it into the trough below; this isn’t mandatory, however.

Mithila Jariwala /
Mithila Jariwala /

Once you get to the main shrine you can make a prayer by throwing a coin into the donation box in the offering hall, then bowing twice and clapping twice. For more tips on how to worship at a Shinto shrine, be sure to consult our detailed guide.

Mithila Jariwala /
Mithila Jariwala /

Nearby you’ll find a collection of wooden blocks known as ema – they’re essentially little prayer plaques that can typically be bought from a store on the shrine grounds. On the empty back of the ema you can write your wishes (in whatever language, Japanese isn’t necessary) and leave it hanging by the shrine.

Mithila Jariwala /

If you’ve missed the cherry blossom season, the area surrounding the shrine is also stunning in autumn as well, when the foliage surrounding the shrine and pagoda transforms the mountainside into fields of vibrant red and gold. This typically happens during late October and in early weeks of November.

Mithila Jariwala /

Be warned that if you want to avoid crowds, it’s safest to visit during the week, because given that this site is part of the Fuji Five Lakes region (also known as Fujigoko) it’s an incredibly popular tourist destination. That said, if you have a day to spare, it’s still well worth the journey.

Mithila Jariwala /

An easy day trip from central Tokyo, the Arakura Sengen Shrine is a two-hour bus ride from Shinjuku Station. Travelling by train is also possible, although it takes a little longer. To get to the area by train, catch the Chuo Line from Shinjuku Station, then switch to the Fujikyuko Line at Otsuki Station before getting off at Shimo-Yoshida Station; from here, the shrine is a scenic ten-minute walk.

Arakura Sengen Shrine, Arakura, Fujiyoshida, Yamanashi Prefecture, Japan

Mithila Jariwala /
landscape with balloons floating in the air

KEEN TO EXPLORE THE WORLD?

Connect with like-minded people on our premium trips curated by local insiders and with care for the world

Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.

Edit article