Salvador‘s malls are home to some of Brazil’s best-loved brands, as well as independent stores and established boutiques. Whether you are looking to spruce up your beach wardrobe, dress for an occasion or pick up some staples, we give you the low down on where to splash your cash.
Osklen, from Rio de Janeiro, is the beach brand, and has two stores in Salvador. Its clothes are simple and elegant, yet made with the highest quality natural materials, epitomising laid-back luxury. The womenswear will take you from beach to barbecue, via the office if necessary, with gorgeous leather accessories and jewellery to complete the look. For men, the range includes shorts, boardies, t-shirts and shirts, with a subtle surf vibe for any wannabe waveriders.
Fun, colourful prints, unusual cuts and a touch of hippie chic make Farm one of the best young womenswear boutique labels out there, with names like Adidas, Jan Sport and Birkenstock queueing up to collaborate with them. The brand runs an inspiring social media feed, as well as its own blog and radio station. The clothes at Farm are soaked with Brazilian soul, so whatever you pick up will be an original combination of sexy and tropical.
Queen of the swimming costume, Lenny Niemeyer is a go-to name for one-pieces, bikinis and beachwear. She uses beautiful prints on her pieces which come in a variety of classic shapes and innovative designs. Each collection also includes day and some evening wear, consisting of well-tailored sophisticated clothes and casual, everyday accessories.
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Multi-brand boutique Paradoxus has been a stalwart of Shopping Barra since the mall opened in 1987. It has always aimed to promote top-of-the-range Brazilian brands and stocks a range of the country’s best fashion designers, including Glória Coelho and Maria Bonita. It also hosts talks and events to bring customers and stylists together to help you find the ultimate look.
Sacada is one of Brazil’s leading fashion boutiques. It has 28 shops countrywide, with three in Salvador. In store, customers can pick up the latest trends straight off the peg, choosing from their discerning selection of brands and styles. Their luxury line, S.Label, is showcased on the São Paulo catwalk and brings more elaborate and high-fashion items to the high street.
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Vix Paula Hermanny
Vix Paula Hermanny‘s bikinis and swimsuits have earned the designer a loyal following among stars like Gisele Bündchen and Kate Hudson, as well as mere mortals. Her pieces are made of the highest quality material with sophisticated prints, pleasing detailing and unusual ties and straps. Endlessly flattering, they are engineered to stay put while you frolic on the beach. Check out her kaftans and dresses, accessories and flip-flops to complete the authentic Brazilian beach look.
Divina Filó boutique is aimed at the contemporary youth market. Collating the best of Brazil’s high-end high street brands and independent labels, the store is good place to pick up relaxed casualwear, as well as get a good overview of some of the country’s most popular labels. Look out for the likes of Farm and Oh! Boy among the quirky accessories and chintzy décor.