The Best Menswear Boutiques in Florianópolis

Menswear / Pixabay
Menswear / Pixabay
Photo of Georganne Hassell
11 February 2017

Gentlemen, rejoice. Florianópolis is home to some of the best-dressed guys in Brazil, but not in a stuffy, suit-and-tie style. Florianópolis has a beach vibe throughout the year, so check out these top shops to look like a local.


Store, Shop, Sports Center
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Surfing in Floripa
Surfing in Floripa | © Papa Pic / Flickr
This surf brand was created in the 1970s by a Brazilian who originally studied medicine and then decided to go in search of a simpler life that was connected to the coast and the land. Mormaii was born in nearby Garopaba Beach out of that search, and it’s one of the best surf and skate brands throughout Brazil. The style is casual and simple, made with quality and care. Men will find everything in their store including swimsuits, T-shirts, sunglasses and wetsuits.


Store, Shop
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For guys into sports, whether that’s surfing, skating, biking, running or riding, Decathlon is the place to be. Its large selection of sporting apparel, goods and equipment comes in handy for that impromptu kite surf session or bike ride. Decathlon’s prices are affordable, and you’re guaranteed to find what you need at this sports store.


Florianópolis is the best place to rock a casual look, with illustrated T-shirts leading the fashion front. Innk offers an array of options for guys, including prints of well-known bands, quirky phrases or a just simple T-shirt made for the beach. Its friendly, bilingual staff will help you pick out the best tee to take home for whatever you look you want to convey, from edgy to chill.

Innk, Rua Manoel Severino de Oliveira 670, Florianópolis, (48)3236-6255

Menswear / Pixabay

A simple T-shirt can go a long way | Pixabay

Sul Nativo

Store, Shop
Looking for a store with all the best surf and skate brands throughout Brazil and beyond? Sul Nativo has you covered. This boutique offers the best in men’s surf and skate apparel, with tees, sweatshirts, swimsuits, shoes, glasses and hats to fully outfit any guy. Check out its wetsuits and watches too.

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