Designed by Whiteway Neon, the Slade Knitwear sign in Richmond was used to advertise the factory below. The 31-metre-long sign features cursive orange metal-trough letters and red neon, making it one of the biggest and most highly visible signs in Melbourne. In 2001, there were plans to remove the sign. However, public support helped grant Slade a Victorian Heritage Register listing. The sign was lit until 2001 but is no longer illuminated.