Paid Media Planner
Culture Trip is a start-up inspiring millions of people to explore the world’s culture and creativity through a global network of local content creators and innovative technology. Our content reaches over 12 million visitors and 200 million social media users every month, and we recently featured in Forbes as one of five fast-growing businesses to watch in 2017.
Culture Trip was founded by London-based, former academic psychiatrist Dr Kris Naudts. After a few years of bootstrapping and experimenting, we received a seed round of $2 million by top media/tech investors in summer 2015. This was followed by a $20 million Series A investment in summer 2016. Since then, Culture Trip has ramped up its technological capabilities and editorial output, building initial sales teams in London and New York. From only 12 employees in summer 2016, we’ve grown to more than 140 in-house staff, hiring top talent from Google, Facebook, Buzzfeed, Condé Nast, The Guardian and ITV.
We see ourselves as a tech company at our core, with media and creative work as our output. We’re passionate about bringing compelling content to every corner of the world through our global community of writers, videographers, photographers, and illustrators. Within the last nine months, our growth across our social media accounts has been in the triple digits, with our Facebook account ranked as one of the top three travel brands on the platform worldwide. Over 11 million people visit Culture Trip’s website each month (up from 2.5 million MUVs only six months ago) and more than 500k people have installed our app.
We are set for yet more explosive growth and are going through a major recruitment drive for our editorial, commercial, technology and social teams around the world. Our vision is to bring the world to everyone.
Culture Trip is looking for a paid social and search planner to play a key role in the accelerating growth of our business. The ideal candidate will have experience of running campaigns across search and social (Facebook, Twitter, Instagram etc). A robust understanding of how to drive the greatest efficiency and best results from each element of a paid plan.
- Work with commercial, editorial and social teams
- Varied KPIs to include increasing site traffic, content seeding, video distribution, app promotion and newsletter subscriptions.
- Optimise campaigns across multiple platforms to deliver best possible results
- Deliver client reporting for branded work
- Report to the Paid Media Manager
Desired Skills & Experience:
- 2-3 years working on paid search and social campaigns.
- Experience with bid management tools (Marin, Kenshoo etc)
- Experience with paid social tools (Smartly.io, Keywee etc)
- Ability to work under pressure and with multiple internal and external stakeholders
- Strong numerical and analytical skills
How to Apply:
Email us on firstname.lastname@example.org with your CV, links to your portfolio and a brief covering letter explaining why you’d be a great candidate for this role. Please state your current salary and notice period.
Make sure you include ‘ Paid Media Planner ’ in the subject line of your email. The sooner you apply, the sooner your application will be considered. We would like the successful candidate to start ASAP.
Please note that due to the high volume of applications received for this role, we’re unable to personally respond to all candidates. If you don’t hear back from us within a few weeks, please consider your application unsuccessful at this time. We nevertheless encourage you to look out for and apply to other suitable positions in the future.