Inside HiFi Farms: Portland's Cannabis and Music Hybrid

HiFi Farms
HiFi Farms | Courtesy of HiFi Farms

Just outside of Portland’s bustling city life is a 50-acre green oasis. A marijuana oasis, to be exact. HiFi Farms, a full-fledged cannabis cultivation facility spanning farther than eyeshot, sits on a former 1940s dairy farm property. Since its creation in 2015, the company boasts national recognition as one of the most established medical marijuana companies in the country. With 10 onsite greenhouses and a large indoor room, the Hillsboro, OR-based farm prides itself on being Clean Green Certified and Phylos Certified. But HiFi Farms is unique in its existence, seeking to stand out from other budding cannabis companies, making it a hub not just of cannabis but of music, too.

When Oregon legalized the use of medical marijuana and shops began popping up in 2016, a standout organization seemed implausible among the masses. HiFi Farms needed a particular draw in order to survive in a post-legalization Portland. Luckily, its four founders had a passion that pairs nicely with weed: music.

“We wanted to be a little different, and really do something that felt authentic to our passions and experience,” founder Lee Henderson said. “Several of us were formerly in the music business. We chose the HiFi look and feel accordingly, making playlists for social media consumption, partnering with musicians on projects and experiences, and thinking of ourselves almost as a record label — and the strains we grow as our artists.”

HiFi Farms Grow

As business continued soaring, the farm decided to take its love for music to the next level and introduce events and partnerships with artists. In late 2015, Drive-By Truckers‘ Patterson Hood played an intimate show at the legendary McCormick Mansion (where Henderson and his wife Sarah now live) as part of the Live at HiFi Farms series. Last year, local alt-pop stars Portugal. The Man teamed up with the grow to release Feel It Still — a custom, packaged preroll cannabis blend named after the band’s hit single.

Now, HiFi Farms has its focus set on a different kind of music and marijuana pairing. Last year, Portugal. The Man keyboardist Kyle O’Quin played a special edition of Live at HiFi Farms, where he paired classical piano arrangements with different cannabis strains and means of consumption. Attendees could smoke Super Lemon Haze from a vape pen while enjoying some Chopin and ingest Northern Lights via edible or tincture while listening to a piece by Debussy.

The event’s success made Henderson want to host similar events, and after reading a New York Times article about the DIY classical music community platform Groupmuse, he knew they needed to start a partnership. The only problem? Groupmuse was based solely on the East Coast.

HiFi-Muse’s first event in January

In 2017, the company began hosting events on the West Coast, and in January of this year, HiFi Farms and Groupmuse hosted the first HiFi-Muse event at the McCormick Mansion. As a classical trio made up of a cellist, violinist, and pianist dove into a Beethoven piece, listeners mellowed out with BYOC (bring your own cannabis) selections. Though marijuana is currently only legal to consume in a private residence, Henderson gets away with regulations because he hosts events from the comfort of his own home. Think of it as a really chill house party.

Henderson is eager to put on more HiFi-Muse events and assures there are more on the calendar. He’d also love to partner with Bob Dylan sometime — if only he’d return his emails.

Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.

Culture Trip Spring Sale

Save up to $1,100 on our unique small-group trips! Limited spots.

X
close-ad
Edit article