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© Alex Mellon
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Which NYFW Designer Has Influenced Your Neighborhood's Look?

Picture of Jill Di Donato
Fashion Editor
Updated: 18 April 2017
Some of the best looks during New York Fashion Week (NYFW) happen off the runway. For years, New Yorkers have been using fashion week as an excuse to strut their looks on the streets of their favorite neighborhoods. In a see and be seen city, stepping outside your apartment is always an occasion. This is especially true during fashion week. With that in mind, here are some designer-influenced looks you can expect by neighborhood.
Illustrations by Alex Mellon


Known for artisanal cocktails, bohemian art galleries, and being one of Brooklyn’s latest neighborhoods to go from street (i.e. working class) to chic, Bushwick style reflects mobility. Designer Influence: Chromat. Chromat’s A/W’17 show had #ChromatBabes electrifying the runway. Bushwick’s Becca McCharen said the line was all about “buoyancy.”

A video posted by CHROMAT (@chromat) on

Upper East Side

The Upper East Side is a socialite’s playground, though the neighborhood has seen a bit more hipster influence of late. Designer Influence: Tracy Reese. The A/W’17 presentation had a strong feminist vibe, celebrating the “female spirit in song, poetry, and fashion.”

A video posted by Tracy Reese (@tracy_reese) on


Long before Chanel, YSL, Prada, and the $12 panini dominated SoHo, the neighborhood was a haven for artists and beatniks. Although all of fashion ‘s luxe players have moved in, the occasional skater boy will roll by you – Supreme, after all is one of SoHo’s prime shopping destinations. Designer Influence: Derek Lam. Expect a look that’s cool, edgy, romantic, utilitarian, and undeniably chic. As for a color way, black is the new black.

Upper West Side

The Upper West Side is Seinfeld’s neighborhood, populated with Columbia coeds and erudite philanthropists, not to mention some of the most beautiful brownstone real estate the city has to offer. Designer Influence: Cinq á Sept. Cinq à Sept debuted in the New York fashion scene in 2016 and gets its name from the French which means “five to seven”—referring to the promise-filled, early evening hours. Malia Obama wore a color block Cinq à Sept dress to President Obama’s farewell address. The A/W’17 show was just as swoon-worthy.

Illustrations by Alex Mellon


Since the 1990s, Williamsburg has had several identity crises, making the neighborhood live up to its angsty, hipster reputation. Designer Influence: Jeremy Scott. A/W’17 was all about the art of pea-cocking. Cause I’m a ‘starboy.’

A video posted by Jeremy Scott (@itsjeremyscott) on


With gorgeous parks, tree-lined brownstone streets, and a revitalization of 125th Street as a major thoroughfare, Harlem is still going through a renaissance, as residents are part of a booming music, art, fashion, and food scene. Designer Influence: Hood By Air. Head designer Shane Oliver has overturned the lines between femininity and masculinity with Hood By Air. Seductive prints and standout shapes have transformed the brand into one of New York’s most coveted labels.

Meatpacking District

The clubs. The cobblestones. The coy party girls you’ll see on the NYFW circuit – oh, Meatpacking, you deliver so many fashion week delights. Designer Influence: Alexander Wang. Rock n’ roll, transgression, skin, and minimalism collide at Alexander Wang’s A/W’17 show cementing Wang’s provocateur status.


A post-industrial neighborhood with a melange of high art, street art, townhouses, projects – not to mention the Piers and the Highline. Chelsea is one of the most culturally diverse New York neighborhoods. Its style is always progressing, without letting go of its past. Designer Influence: Proenza Schouler. When it comes to cultural collage and cultural experimentation, this label is it.