Flexing its muscle in the skateboarding shoe game, yesterday, August 21, adidas launched the Pro Model Vulc ADV x Tyshawn Jones. Jones, who is a fixture in Supreme edits including William Strobeck’s full-length video, cherry, was scooped up by adidas to appear in the brand’s first true full-length team video, Away Days. At 18, Jones, who is known in New York for tearing up the New York City courthouse and for skating for skating’s sake, not to pursue sponsorships, has just launched an epic new shoe.
According to a statement from adidas, the Pro Model Vulc ADV x Tyshawn Jones features a python-embossed leather upper and grippy vulcanized rubber sole, as well as the ADIPRENE® combined midsole and sockliner, for targeted impact heel protection and intuitive board feel. The Pro Model Vulc ADV x Tyshawn Jones was also given several performance enhancements offering a more responsive grip and greater control, along with all the impact protection needed to meet Jones’ lofty style of skating.
For the actual color way, Jones fused color, texture, and homage, employing a luxury inspired snakeskin grain leather, green and white as a nod to the classic Stan Smith, and a tongue detail that’s a tribute to his bulldog, Nico.
“I’m super excited to have my first adidas shoe with my name attached to it. I wanted to create something that reflected my style and at the same time pay homage to my late and great dog, Nico,” says Jones. “My first pair of adidas that I owned had snakeskin on them so I wanted to recreate that for my first color way. Nico is featured on the tongue so he can always be remembered.”
The adidas skateboarding team includes Mark Gonzales, Dennis Busenitz and Na-kel Smith.
The Pro Model Vulc ADV x Tyshawn Jones is available at specialty adidas retailers in the U.S. and adidas.com/skateboarding starting September 5, retailing at $95.