This Map Shows The Most Popular Instagram Filters In Every Country

Are you more of an Amaro or a Nashville type of person? If we’re talking black and white do you tend to go Moon, Willow or Inkwell? With 24 filters to choose from, are your top picks unique or do you fit in with the rest of the global Insta community? Finally, there is a map with the answer to all of these questions!

Online design community Canva have created a map illustrating the most popular Instagram filter in the world, and it is, drumroll please, Clarendon!

Although this is, no doubt about it, a fab filter, which adds a nice tinge of brightness and makes colours pop to boot, it is also the first filter option on the app, so this statistic could also just mean the world is a little bit lazy.

Interestingly, when it comes to second choices, the winners are a bit more varied.

The US and most of Asia favour the romantic Juno as their second favourite filter du jour, whilst Canada and Argentina like the early morning-hued Gingham. Russia and Brazil contrarily opt for the more muted vibe of Sierra.

It’s possible that the natural light in these countries affects which filters look best but, of course, different tones will also be popular in different places just based on the culture and popular aesthetic.

The third faves feel dominated by Lark sweeping over Russia, parts of Western and Eastern Europe and all of Australia, with Juno making a comeback in Canada and Brazil, and Gingham taking over the US and China.

If anything, these maps are a reminder of something we’ve known for a while now: it’s Instagram’s world, we just live in it.

Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

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