Company Launches Trips Inspired By Popular TV Shows

Luxury travel company, Black Tomato, introduces ‘Set Jetting’ trips to whisk travelers away to the scenic backdrops of their favorite television shows.

We are all guilty of growing roots in our couch, in front of the TV, as we binge-watch our favorite shows. Now, a luxury company is tapping into that habit by merging travel with people’s television obsessions.

“Storytelling has always been integral to the travel experiences that we create, so it’s no wonder we’re seeing a rise in travelers taking inspiration from TV shows,” Tom Marchant, Black Tomato’s co-founder, tells Lonely Planet.

“We wanted to offer clients a unique take on set jetting, connecting them to set scouts and industry professionals and allowing them to explore the lesser-known locations to enrich their travel experiences.”

The Westworld trip, for example, takes travelers on an 11-day tour of Utah to visit some of the show’s most scenic backdrops—from Moab to Monument Valley. For $7,540 per person (excluding flights), guests will horseback ride, hike and ride through Utah’s backcountry as though they are an extra on the hit HBO show, which transports viewers to the wild west.

The Mad Men trip, in contrast, takes travelers to the glitz and glamour of New York City for a cool $6,676 per person (excluding flights). Guests can expect classic jazz and cocktails at Bemelmans Bar at the Carlyle Hotel, receive VIP treatment from a personal stylist and parade around Manhattan in impeccable 1960s style, channeling Don Draper and Peggy Olson.

Currently, Black Tomato offers trips inspired by a variety of popular television shows, including: Twin Peaks, Westworld, The Crown, Game of Thrones, Mad Men, Breaking Bad and The Young Pope.

Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.