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Tune In Tel Aviv: Israel's Massive Music Conference
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Tune In Tel Aviv: Israel's Massive Music Conference

Picture of Shelly Argy
Updated: 10 December 2015
On November 11-15th, 2015 Tune In Tel Aviv will be returning to the White City. Israel‘s International Music Conference and Showcase will be bringing some of the biggest names in the music business, with festivals, labels, publishers, managers, agents and media from around the world. Tune In Tel Aviv is one of the most important industry events taking place in the Middle East. #TUNEINTLV2015 connects the Israeli musician community to the international media and music sector.

While over 1,500 musicians and acts applied to perform at this year’s showcase, over 80 artists have been slotted in nearly a dozen venues (and more to be announced soon), including the most successful acts both at home or abroad in Israel – including Balkan Beat Box, TYP, (The Young Professionals), Redband, Victoria Hanna, Bonafide 300, Ninet Tayeb, Lucille Crew, Yossi Sassi, Adi Ulmansky, Cheri & Ronnie (Formerly Izabo), Russo & Weinberg, Jane Bardo and many, many more.

This year, both fans and Israel’s music industry will be treated to a world class line up of programming over the course of five days organized by Oleh! Records, Israel’s music export and development office.

The conference itself takes place on Friday, November 13th at Mitcham Hatachana, which was an important train station until 1948, and is now a great place to shop and dine. The conference will feature international guests and include major names (either senior executives, head festival bookers, creative professionals or founders of music companies) including: Lollapalooza, Bonnaroo Festival, The Great Escape Festival, Ultra Music Festival, Outside Lands Festival, Cooking Vinyl, Wacken Open Air, Vans’ Warped Tour, Canadian Music Week, Love Box Festival, Austin City Limits, Wilderness Festival, Award Winning Producer of Coldplay, Danton Supple (X&Y), Founder of Cooking Vinyl Records, Red Light Management, etc.

Tune In Tel Aviv 2015 will be featuring two special showcases as part of its events for both the metal and punk scene — curated and attended by senior staff Wacken Open Air (75,000 capacity in Germany) and Kevin Lyman/founder of Warped Tour (500,000 capacity in the US and UK) respectively. This is the first time Tune In Tel Aviv has produced events for the benefit of these two genres in Israeli independent music.

‘Our aim is to bring together both Israel’s musicians and the industry that supports them, as well as policy makers, to discuss critical issues affecting Israeli music culture, our business, and how we can improve our position both strategically and professionally – at home and abroad,’ explains Jeremy Hulsh, the CEO and founder of Oleh! Records. ‘Tune In Tel Aviv is not just about discussing the business of culture; it’s also about bringing independent music to the public en masse. We work hard to ensure that there’s something for everyone. Whether you are into rock n’ roll, world music, jazz/blues/funk- or EDM or hip hop (or all of the above) we are providing the opportunity for musicians to stake their value in Israeli society as contributors of Israeli culture, but also offering the chance for thousands of music fans to come out and show their appreciation for the bands they love so much in front of the most important international media and industry. We want to create the perfect ingredients for our music scene to flourish both at home and abroad.’

Tune In Tel Aviv has partnered up with a variety of organizations this year, which include Jason Arison (Ted Arison Foundation), The Pratt Foundation, and David Lowy, amongst its core philanthropic sponsors, as well as ACUM, The Rimon School of Music, Ono Academic College, and other music education programs. Radio partners GalGalatz, 88FM, ECO FM, and nearly a dozen other media partners will be on hand to cover the events as they unfold.

To date Oleh! Records — Israel’s music export office, has supported several thousand Israeli musicians and acts both established and emerging in over 85 countries on five continents – both through Tune In Tel Aviv and similar projects dealing with artist development. Some of the acts that have been serviced and supported by Oleh! include: The Jews, Berry Sacharof, Ivri Lider, Shiri Maimon, Useless ID, Orphaned Land, Ha Dag Nechash, Ninet Tayeb, Subliminal, Gilad Segev, Efrat Gosh, and thousands of independent artists who have performed around the world because of Oleh! including Ester Rada, Tiny Fingers, The Angelcy, and Adi Ulmansky.

Ivri Lider, composer, singer and member of TYP says, ‘Oleh! Records, Israel’s music export office, has been instrumental in supporting Israeli artists over the years develop serious opportunities abroad; I really appreciate their work getting Israeli artists on the radar of the international music industry.’

For a full line up and more information, or to register for all access passes, visit Tune In Tel Aviv 2015’s website.

The event will be taking place at the Tachana complex in Neve Tzedek in Tel Aviv.

By Shelly Argy

Shelly Argy is the marketing coordinator at UG Strategies, a New York City-based entertainment marketing firm, and is coming to Tel Aviv this year to attend Tune In Tel Aviv again. She filled us in that the reason she is where she is today is through attending this conference last year.