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Inspiring Interviews With London-based Creatives
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Inspiring Interviews With London-based Creatives

Picture of Eleanor Russell & Rosie Safaty
Updated: 5 January 2017
Thanks to the rise of social media, artists, musicians and business owners have the perfect platform from which to share their work. Read on to gain inspiration from interviews with 10 of London’s most imaginative individuals.

The Subterranean Future of Farming

An eye-opening interview with the team behind ‘Growing Underground’, London’s first underground farm with impressive plans for the future of their crops.

Cereal-ously Creative: Breakfast with a Twist

A fun new concept sweeping the nation, this interview with the founders of ‘Cereal Killer’ reveals more about the sugary sweet treats on offer at London’s first cereal café on Brick Lane.

For flower and food-lovers alike: The Wildflower Café

A charming interview in which the Wildflower team describe the philosophy and concepts behind this creative and inspirational little café.

The Barefoot Bohemian Aesthetic: Matthew Williamson

Find out all about how Williamson has developed his work over the course of his successful career, his inspirations and his aesthetic in this one-to-one interview with the womenswear designer.

World’s Tallest Graffiti

London-based artist Stik chooses to make a powerful statement about London’s lack of affordable housing and the effect on Acton Council Estate’s residents, with no doubt that his message will be seen.

The Conductor

An insight into the art of conducting, as Danish violinist Nikolaj Znaider delves into the psychology and beauty of enticing and taming an orchestra, moving between pre-show rituals to the price of a conducting baton to the importance of curiosity.

The People Behind Magnificent Obsessions

Dropping in with the creators of The Barbican’s vibrant and emotive Magnificent Obsessions Exhibition. Exploring the artists’ and curators’ inspirations and, more importantly, obsessions.

The Michelin Star

Swedish head chef at Hedone, Mikael Jonsson, talks overcoming allergies, exceptional produce, hiding from critics and the lack of rules in his stylish restaurant.

London Busking

Covent Garden and Southbank regular Sammie Jay advocates the magic of reaching strangers on the street through her music, balancing the beauty of live performance with the always-unexpected nature of busking; including the risk of drunken guitar-stealers!