Matt Haig On How Sharing Stories Can Tackle Mental Health Issues

Matt Haig
Matt Haig | © Aled Llywelyn/Athena Pictures/REX/Shutterstock
Photo of Matthew Janney
Uk Books Editor10 October 2018

As a writer who’s experienced the depths of depression, Matt Haig is a leading authority on issues relating to mental health. Following the release of his new book, Notes on a Nervous Planet, Haig speaks about his experience, the impact of technology on our health and how sharing stories is a vital step on the road to recovery.

When author Matt Haig fell into a deep depression, it was 1999. Mental health issues were still poorly understood phenomena, relegated to the fringes of socially acceptable conversation. The internet lacked the thousands of blogs, websites and support networks relating to mental health that exist today. ‘Anxiety memes’ were yet to populate Instagram’s search feed. “My overriding memory was of just feeling so alone and isolated,” says Haig. “I felt completely stuck inside a horrible moment that wasn’t gonna change.”

Today, Matt Haig is leading the public conversation around mental health issues. Though a novelist by trade, his two best-selling nonfiction books, Reasons to Stay Alive and Notes on a Nervous Planet, have elevated him to Britain’s unofficial mental health ambassador, a status he might reject but that his large Twitter following will authenticate. Comprising lists, short anecdotes and personal revelations, his nonfiction exists in the gap between memoir and self-help, avoiding the laboured and impersonal step-by-step guides that seem to promise everything and deliver nothing. At their heart, Haig’s books are about sharing stories. And for Haig, telling and hearing stories is essential work in treating conditions such as anxiety and depression.

“I think the subconscious reason I wrote Reasons to Stay Alive and Notes on a Nervous Planet was to feel less alone,” says Haig. “The best way to hear stories is by putting out your own. There’s a massively contagious component to it.” Haig’s assertion rings true considering the eruption of mental health discussions taking place at home, on social media, in schools and in government. In 2017, Prime Minister Theresa May committed to spending £11.6 billion on mental health care, with a proportion specifically dedicated to treating children and young people. These pledges have been triggered not just by sharp rises in certain statistics but by a realisation that conditions such as anxiety and depression are becoming increasingly everyday human experiences. “Everyone’s at that point now where we’re feeling the need to share something,” says Haig.

While some blame this phenomenon on rising political instability, others dismiss the surge as the result of Generation Snowflake’s propensity for ‘navel-gazing’. For Haig, it’s largely due to technological change. “Almost every aspect of our life is changing, has changed, to some degree in the last 10 or 20 years due to technology,” says Haig. “From how we work, how sedentary our lifestyle is, how we sleep, how we live, how we meet people, the amount of time we spend on digital conversations rather than face-to-face conversations. We’re in a massive period of change and transformation and it definitely is having some consequences.”

'Notes on a Nervous Planet' and 'Reasons to Stay Alive' by Matt Haig | © Canongate

Though we are getting better at talking about mental health, Haig believes we are still failing to connect the dots between how we’re living and our psychological health. “I always love mentioning the fact that Netflix’s boss, Reed Hastings, says that Netflix’s main competitor isn’t Amazon or a streaming service, it’s sleep,” says Haig. “Because we don’t quite understand mental health as a health issue, we don’t understand technology necessarily as a mental health issue.”

For a lot of mental health issues, technology appears to be both cause and cure. On the one hand it demands our attention in a way that can be detrimental, while on the other, it provides a space to share stories and seek support. For Haig, technology is also playing an intriguing role in shifting traditional gender roles. “Men are struggling with their identity generally, and I think technology’s part of that,” says Haig. “One of the reasons is, technology is changing the traditional male role in terms of the work we do – no one’s a farmer or a miner anymore, no one’s doing a physical thing. I feel men are in a crisis where they’re all shouting at each other trying to work it out.”

While mental health issues are generally indiscriminate, men seem particularly vulnerable. It has been widely reported that suicide is the single biggest killer of men under the age of 45, a shocking statistic given how rarely the topic is publicly discussed. A 2016 survey carried out by the Mental Health Foundation discovered that men were less likely than women both to seek out professional support for mental health issues and to disclose their conditions to friends and family. Haig’s decision to share his own experience breaks that trend, and his example encourages others to do the same. His style is not superior and condescending – he willingly acknowledges he doesn’t have all the answers. He is publicly vulnerable, a chief factor in why his books have won such critical and personal attention. “That’s what I aim to do in non-fiction books, be imperfect and wear that imperfection,” he says.

Nearly two decades on since Haig’s depression, his public identity has shifted dramatically. But his 235,000 followers on Twitter and widespread respect seem to have done little to shake his humility. “I still fundamentally see myself as a novelist who writes the odd nonfiction book rather than the other way round,” says Haig. Equally, he is cognisant of his platform and the seriousness of the task ahead. “I’m sure there will be one more mental health book in me. I feel people who are lucky enough to be able to talk – without much real-world consequence – have a duty to do so.”

Wednesday 10 October is World Mental Health Day. To highlight this, Culture Trip is looking at how different societies are shining a light on this important issue in innovative and alternative ways.

The content of this article is provided for general information only and is not an attempt to practise medicine or give specific medical advice, including, without limitation, advice concerning the topic of mental health. The information contained in this article is for the sole purpose of being informative and is not to be considered complete, and does not cover all issues related to mental health. Moreover, this information should not replace consultation with your doctor or other qualified mental health providers and/or specialists. If you believe you or another individual is suffering a mental health crisis or other medical emergency, please seek medical attention immediately.

If you are experiencing mental health issues, in the UK, Samaritans can be contacted on 116 123 or email You can contact the mental health charity Mind by calling 0300 123 3393 or visiting Please note there are no affiliations of any kind between the aforementioned organisations and Culture Trip.

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