Whether you are a fully fledged Londoner or just visiting, design geeks will love these Instagram accounts for interior inspiration, insider tips on the best indie stores and vintage shops in the capital, gorgeous Instagrammable streets and the latest design trends. Here are our top 10 accounts to follow.
Stylist and personal shopper Giulia Balletti loves hunting around the independent stores of London for unique items to personalise the home – she’s worth following for her gorgeous shopfronts and beautiful period building shots. Even better, she runs her own walking tours for fellow Instagrammers and design lovers – check them out here.
If you’re a true design fan you may have already heard of design journalist Katie Treggiden – founding editor of Confessions of a Design Geek and Fiera Magazine, author of Interviews, Makers of East London and Urban Potters and journalist for the likes of Design Milk and the Guardian – if not, check out her Instagram account for top-notch interior design know-how, hot-off-the-press trend reports and simply inspiring images.
You can’t help but fall in love with the ‘2 Lovely Gays‘ Jordan and Russell who run a London-based design studio. If you’re obsessed with colour schemes, their Instagram account is one for you – it’s vibrant, playful and witty. Also, if you love dogs, you’ll want to follow their very cute dachshund, @buckleywonderdog.
Aussie-turned-Londoner Sommer Pyne runs the ultra-cool House Curious, which is both her London home and also private space for fun workshops and events. Based in the interiors hotspot of Wandsworth, House Curious collaborates with other local designers, makers and artisans to host classes, ranging from interior and food styling, to craft nights and photography workshops. Her Instagram account documents both work and play – follow her for slick, urban styling and monochrome notes with metallic touches and lush greenery.
Geraldine Tan has been voted as one of London’s top interior design bloggers for Little Big Bell and has a pretty substantial 150,000+ followers on Instagram. Her love of colour is abundantly clear from her account, and her home is to die for – think pattern galore and punchy pastels.
North Londoner Claire Menary’s Instagram is more lifestyley than focusing on interior design per se, but practically everything she posts has a design angle to it, from gorgeous shop interiors and restaurants to lovely products to add to her design wish-list. There’s something for everyone on her account.
Design journo Claudia Baillie has a fab Instagram account that’s worth following for her witty comments alone – get sucked into her behind-the-scenes shots of the interior design world, from swanky press events to revealing the ‘next big thing’ in design.
Interior designer Abigail Ahern has long been a favourite of Culture Trip’s – follow her Instagram account for a sneak peek into her gorgeous London townhouse and take inspiration from her signature moody colour palette and clever use of faux foliage.
You’ll want Sebastian Cox‘s lifestyle more than anything else after looking at his Instagram. He heads up his super successful and sustainable furniture business with partner-in-crime Brogan, who potter around the Kentish countryside in his-and-hers vintage cars alongside their charming dog Willow. His workshop is based in south-east London, often working with timber coppiced from his own woodland – his tagline is ‘traditional as radical’, designing furniture using traditional craftsmanship to create exciting contemporary pieces.
Can’t quite decide on that new colour scheme for your living room? Follow Jenny Kakoudakis’ Seasons In Colour account, which was voted as the UK’s ‘Best Colour Inspiration Blog’ last year. Whether you’re loving the ‘new neutrals’ or bright and bold hues, you’ll find something tempting on her account. Check out her blog too for expert advice.