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There’s something altogether inspiring about a person who has turned their passion into a business, and that’s exactly what Shona Vertue, founder of The Vertue Method, has done. Yoga teacher, fitness instructor, brand ambassador and digi-savvy influencer pretty much sums up her current career path, and whilst she still teaches in some of the best London-based studios (as well as hosting free pre-work classes at the New Balance store on Oxford Street), it’s her YouTube channel and live social videos that allow for just about anyone to workout alongside her. Tune in to her Instastories for step-by-step guides not only on how to tone that bum but to refuel pre- and post-training session as well – her recipes are not only easy to recreate, but she gives insight into the benefits of certain ingredients, all in a charming Australian twang.
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There’s multiple strings to Jono Selvadurai’s bow as this London-based chameleon flits between leading the most gruelling of 1Rebel Boxing and Reshape workouts to dance sessions at Frame. And that much is reflected in his Instagram posts, which are artfully presented, often in black and white, and keep the advice on what to eat at bay (there’s the odd, refreshingly surprising doughnut shot in there if you pay close attention). Not only that, but his images are curated in a way that shows a light-hearted approach to healthy living that can prove to be more motivational than any #transformationtuesday post.
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If anyone knows how to take a strong Instagram photo, it’s Cat Meffan, who posts a little about travel and a lot about yoga – what more could you possibly want from a scrolling session? Currently sharing a YouTube video a day for ‘Yoganuary’, she’s the kind of instructor who has the ability to boost your motivation even through a tiny hand-held screen. Her YouTube content is broken down into 15-minute yoga sessions, 20-30 minute sessions and the odd product ‘haul’ so it’s easy to digest and, more importantly, easy to slot into your own life. Her Vinyasa series are our favourite at-home workouts so roll out that mat and tune in for some always-welcome self-love.
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Whether you’re already a five-times-a-week kind of yogi or your 2018 resolution was to start practising, Steffy White’s beautifully curated social media feed is sure to inspire. Dotting her way around London throughout the week and leading sessions at the likes of Another Space and Frame as well as teaching private clients, there’s seemingly no end to her schedule, but it’s one we want to be a part of. What’s particularly inspiring is her commitment to making time for her own practice each day as well – she films a lot of her at-home sequences and adds them to her personal Instagram as well as her business account White Light Yoga, where you’ll also find out everything you need to know about the retreats that she hosts. Her outfits alone are worth the follow – what we wouldn’t give to look that good in downward dog.
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Specialising in athletic performance and workouts that promise to transform your body, Coach Clem is not just a fitness instructor but the mind behind the newly launched free nutrition plan The Transformation Lab as well. As this may suggest, there’s an all-around healthy approach to lifestyle to be found on his Instagram grid, and he posts not just impressive-looking training sessions but meal inspiration complete with informed nutritional information that’s concise enough to be easily digestible (see what we did there?) but also useful as well.
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Heading up the yoga at Another Space in Covent Garden (and newly Bank as well), is Chris Magee, the Irish fitness instructor who challenges students and brings a new dimension to classes that you won’t find elsewhere, working a lot on strength as well as posture and breathing techniques. What we love about his feed is that his shots are very London-centric (how he manages to find empty space for long enough to take a photo on some of the city’s busiest streets, we’ll never know) and a lot of his posts are taken in an urban setting, which sets them apart from the norm. However, he’s also set to be teaching at the esteemed Helios retreat in Mykonos come the summer, so expect a sunshine spin on his feed come May.
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Dominic Felix is another of the London-based PTs who frequents the aforementioned Helios Retreat in Mykonos come the summertime. Living by the mantra ‘movement is medicine’, his account is heavily fitness-focused and he posts workout guidance and sequences in the comments underneath his imagery. If you’re feeling fatigued with your own routine at the gym, then this could provide an insightful, intelligent way to mix up your workouts, plus a little visual motivation as well – Dominic posts shots of him lifting tyres, performing pull-ups and lifting weights for an insight into his own achievements.
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Ex-dancer and 2017 Pure Elite bikini competition championship winner, Charlotte Clarke makes for a fascinating Instagram follow, even if just for the way in which she proves that your body really can change dramatically with the right training and the right mindset. Weightlifting makes up a large proportion of her workout schedule and she leads classes at some of the city’s most prestigious studios. She writes a lot about a shift in mentality around body perception on her account which is inspirational in itself and she promotes the ways in which having a healthy relationship with food and fitness can have a positive impact on achieving visible results.
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