Whilst London is often at the forefront of people’s minds when they think about UK fashion, we’re shifting the focus to Bath for a moment. Picturesque, steeped in history and home to numerous vintage and contemporary fashion stores, aesthetically pleasing cafés and beautifully British hotels, it’s one to bookmark if you’re tired of the capital and want somewhere a calmer to set the tone for your shopping trip.
Discover the best breakfast and brunch spots in Bath here.
For a little culture: The Fashion Museum
Shopping aside, Bath as a city is steeped in fashion history and it’s here where you’ll find The Fashion Museum, positioned in the architecturally stunning Grade 1-listed 18th-century Assembly Rooms on Bennett Street. Mainstay collections span over 400 years’ worth of history and the organisation also hosts a series of events, workshops and talks throughout the year. Whether you need a break from shopping or this famous UK culture spot is the reason you’re in the city, we guarantee you won’t leave feeling unfulfilled.
The Fashion Museum, Assembly Rooms, Bennett St, Bath, UK, +44 1225 477789
For one-of-a-kind finds: Vintage to Vogue
Vintage to Vogue is Bath’s answer to Aladdin’s Cave – a treasure trove of pre-loved fashion and jewellery and the kind of place where just about every piece that you come across tells a story. Quality is at the heart of its ethos so it’s not the cheapest of vintage stores but it’s worth searching through the items on offer because on a good day, you might just find the perfect 1970s Prada that your collection has always been missing.
Vintage to Vogue, 28 Milsom Street, Bath, UK, +44 1225 337323
For a hit of inspiration: Found concept store
It’s not often that you come across a concept store to rival those in the likes of London, Paris and New York but Found on Argyle Street in Bath does just that. Stocking the likes of Commes des Garçons and YMC, it boasts a contemporary fashion offering with a strong lifestyle element to it. Spacious, well-curated and timelessly cool, this is one to visit whether you’re looking to add something offbeat to your wardrobe or you’re just on the hunt for some interior styling inspiration.
Found, 17 Argyle St, Bath, UK, +44 1225 422001
For pre-loved designer clothing: Grace & Ted
Label magpies rejoice for fashion boutique Grace & Ted is a constant source of incredible vintage clothing finds, all priced at a fraction of the original RRP. Run by mother and daughter duo, Sharon and Emma Savage, there’s a real sense of personality to the store and you can trust that everything within these four walls is authentic, which makes stumbling across the likes of Gucci (as well as more urban brands like Rag & Bone and Acne Studios) all the more exciting.
Grace & Ted, 10 Kingsmead Square, Bath, UK, +44 1225 461518
For the bride-to-be: Ellie Rose Bridal
Choosing your wedding dress should be a momentous and special occasion and that’s exactly what partner-run boutique, Ellie Rose Bridal does so well. Stocking a specially-curated range of striking silhouettes by Ti Adora and LA-born designer Hayley Paige as well as bridesmaid dresses to complement each collection, the products on offer here celebrate feminine design with a sense of modernity and acute attention to detail. A flair for making clients feel completely at ease, this is the boutique to head for to enjoy a completely bespoke experience to go alongside your purchase.
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For a sense of community: Bath Vintage and Antiques Market
Bi-monthly on a Sunday, Bath’s Green Park station becomes home to the city’s celebrated vintage and antiques market which, as you might expect, is the kind of place you could get lost in for hours and never get bored. Granted, some days you’ll be more successful than others but that’s the beauty of vintage shopping, right? From furniture to fashion, there’s no telling what you might find so go in with an open mind and the willingness to get up close and personal with the stock on offer.
For gifting: Anthropologie
There’s something wonderfully emotive about stepping inside an Anthropologie store. Its creativity slots seamlessly into the Bath city scape, championing everything we know about the brand, its recognisable aesthetic, and its eclectic approach to visual merchandising. If you’re paying a visit pre-Christmas then it’s the tree decorations that you want to stock up on but in summer look out for the hand-painted ceramic serving bowls.
For an Instagram-friendly lunch stop: The Bath Priory
…because is there anything more important when it comes to choosing somewhere to eat these days? The Bath Priory has the kind of terrace that might just make you forget about shopping. Set in the hotel’s award-winning gardens and surrounded by well-designed floral arrangements and precision-mown lawns, you may feel like you’ve travelled back in time and found yourself in a Jane Austen novel – until you start browsing the cocktail menu, of course, which is a tempting and indulgent way to refuel after a morning in the city.
The Bath Priory, Weston Road, Bath, UK, +44 1225 331922
For a stylish place to stay: The Queensberry Hotel
There’s little not to like about a Mr and Mrs Smith hotel and it’s for that very reason that we’re championing The Queensberry on picturesque Russell Street as our number one choice for a stopover in this captivating city. Interiors are appropriately curated with a certain British charm but they feel modern and design-focused in otherwise traditional surroundings. Expect a rich, jewel-tone colour palette, velvet and dark wood that work together to elevate minimal silhouettes and sleek furniture lines.