Madrid’s fashion scene is slowly emerging, catching up with other major cities like Paris and New York. While many of its designers have been well-known on a national level, Spanish fashion is beginning to move towards international fame. Here are some of Madrid’s fashion brands you need to know.
Famed for his exciting, elaborate catwalks and beautiful, feminine designs, Jorge Vázquez is known for pushing limits in the fashion world, but never going overboard. His modern, contemporary designs are ones women love to wear. He works mainly with his JV by Jorge Vázquez collections, which include separate bridal and haute couture lines, and even a JV Petit Couture line for younger girls.
Considered one of Madrid’s trendiest designers, he’s also one of the most famous, having been part of the Spanish fashion scene since 1984. Verino designs both menswear and womenswear, and is known for his clean lines and sharp design aesthetic. Always on trend, he also helped found the Asociación de Creadores de Moda de España (Association of the Creators of Spanish Fashion) with several other well-known Spanish designers. He’s still designing and an active part of this organization today. His stores are chic and cool, so make sure to stop by when in Madrid.
Sita Murt, famous for their funky knitwear and stylish designs was started in Barcelona but quickly became an important brand in Madrid. They swear by their tagline “natural chic” and rightly so, these are cool clothes that are super comfortable and made from the best quality materials. There’s one store in Madrid, and you can find everything that’s new for spring there right now, like baggy silk pants, comfy dresses with bell sleeves and relaxed tops.
Created by Elena Garcia, Miss Garcia is the coolest Spanish footwear brand around, featuring colorful stilettos, wedges and flats appropriate for any occasion. The attention to detail is what makes these shoes so special – the perfectly-aligned strap, a small line of pink suede, exactly the right size heel. The shoes are trendy and sexy, but also well-made and comfortable, stretching with your foot.
Roberto Torretta has been designing clothes in Madrid since the 1980s, sending his first line down the catwalks in 1996. Designing sunglasses, shoes, bed linen, homeware, coats and jewelry, in addition to his line of sportswear, Torretta’s design aesthetic is all about the Spanish woman – strong and sassy but warm and feminine at the same time. He often dresses top Spanish models, actresses and even the Princess of Spain.
Although Ailanto is technically based in Barcelona, the brand is popular in Madrid and has a bright and airy shop (opened in 2012) selling their funky, geometric and floral printed garments. Ailanto is all about patterns, featuring different signature prints each season. Always showing their collection at the Mercedes-Benz fashion week Madrid, Ailanto has serious commercial appeal that any fashionista will appreciate.