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Tomatina de Bunol, Valencia, Spain.
Tomatina de Bunol, Valencia, Spain. | © Salva Garrigues / Alamy Stock Photo
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10 Things You Didn't Know About La Tomatina, Spain's Messiest Festival

Picture of Clare Speak
Writer
Updated: 29 August 2018
Spanish festivals have a reputation for being wacky, and La Tomatina is probably the wackiest of them all. Every year, the end of August sees the streets of the small Valencian town of Buñol become rivers of tomato juice, as people from all over the world throw over-ripe tomatoes at each other in this state-sanctioned food fight. Here are a few fun facts to consider before joining the fun this summer.

It’s the biggest food fight in the world

Every year some 40,000 people descend on the tiny Valencian town of Buñol for one day to pelt each other with tomatoes.

Tomato throwing festival La Tomatina tomato festival Bunol, Valencia, Spain
Tomato throwing festival La Tomatina tomato festival Bunol, Valencia, Spain | © reppans / Alamy Stock Photo

La Tomatina originated from a street brawl

The story goes that, during a more sombre street parade back in 1945, a street fight broke out when one rowdy local started to pelt everyone with vegetables from a nearby market stall. A group of young people retaliated, and a huge food fight broke out. The following year, the same people picked a fight on purpose and brought their own supply of tomatoes. Although the police broke up the new tradition for a few years, and it was banned in the early 1950s, the popularity of the food fight lived on and the tradition was eventually brought back.

Around 40 metric tonnes of tomatoes are used

The fight only lasts for one hour, but during that time around 150,000 over-ripe tomatoes are splattered. These tomatoes were probably never going to be eaten – they’re low in quality, inferior in taste and are bought very cheaply from the Extremadura region of Spain.

Tomatoes on roof tiles after Tomatina festival
Tomatoes on roof tiles after Tomatina festival | © Davis Dorss/Shutterstock

It all starts with ham

At 10am on the day of La Tomatina, a jamón is hung on the top of a greasy pole in the crowded town square. The goal is to be the first person to climb up the slippery pole and retrieve the ham, with the crowd chanting and singing encouragement (all the while being drenched with water from hosepipes, for some reason). The moment the ham is dislodged, a loud signal goes off, the tomato trucks appear, and chaos ensues.

What to wear is key

The majority of participants wear white, presumably because of the heat, or to see exactly how much of a mess the tomatoes make of their clothes. But you’ll see plenty of Spanish men hurling tomatoes at each other in just their underpants, while plenty of people wear swimming goggles or snorkelling gear to keep the purée out of their eyes and nose.

Participants in La Tomatina. Photo: Flickr/Artwidak
Participants in La Tomatina | © Artwidak/Flickr

It’s a big deal for tourism

The one-hour tomato fight is such a big draw that it makes the little town of Buñol one of the most popular tourist destinations in the area. Accommodation is scarce and expensive in the town itself, so most arrive on packed trains from Valencia.

Tomatoes keep you clean

Tomatoes are apparently a natural disinfectant, meaning that after La Tomatina your skin will be cleansed of impurities. The town is also left surprisingly clean, with firefighters hosing down the streets – and people – after the battle.

Bunol, Spain. 30th Aug, 2017. A person lies in a slush of tomatoes during the Tomatina festival in the Valencian village of Bunol, Spain on August 30, 2017. More than 22,000 people enjoyed smashing 16000 kilograms of tomatoes. (C)Salva Garrigues/NEWZULU/A
A person lies in a slush of tomatoes during the Tomatina festival in the Valencian village of Bunol, Spain | © Salva Garrigues/NEWZULU/Alamy Stock Photo

There are copycat festivals

The festival has been recreated all around the world, with versions of the event popping up everywhere from Colombia to China. One attempt at holding a similar tomato fight in Bangalore, India, was highly controversial because of the ‘wastage of tomatoes’, and the event was soon banned.

It has its own Google Doodle

You know something must be a big deal when it has its own Google Doodle. Even Google marks the festival with its temporary banner celebrating La Tomatina.

La Tomatina festival Bunol Spain. Image shot 08/2007. Exact date unknown.
La Tomatina festival Bunol, Spain | © David Wootton / Alamy Stock Photo

It’s more than just tomatoes

La Tomatina is not just a short tomato fight. The week leading up to the main event is filled with parades, fireworks and paella cooking contests on the streets of the town.