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The Vuk Karadžicć monument in Belgrade
The Vuk Karadžicć monument in Belgrade | © Zoran Cvetkovic / WikiMedia Commons
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The Weird World of Inat - Like Hygge, But Serbian

Picture of John William Bills
Updated: 21 March 2018
The Serbs are unlike any other people on the planet. There is a truly unique mentality and concept that helps set them apart, an untranslatable way of life that is summed up in four letters, two syllables, and a million meanings. That thing is Inat, and if you don’t like it then you know where to go.

The etymology of a feeling

Dissecting a complex concept down to etymology isn’t going to answer any questions most of the time, but the Serbs set themselves apart here as well. ‘Inat’ is a word of Turkish origin, an expression that translates as ‘stubbornness’, ‘obstinacy’ or ‘spite’. All these translations correlate with Serbian Inat, but none of them truly come close to conveying the idea.

The protests against the Belgrade Waterfront
The protests against the Belgrade Waterfront | © Ne Davimo Beograd / Facebook

The birth of a national consciousness

It has been said that the closest translation of Inat (pronounced EE-nat) is the phrase ‘cutting off your nose to spite your face’, but even that falls short. In simple terms, Inat is doing something in spite of the consequences, the somewhat reckless desire to touch something purely because it comes with a sticker saying ‘Do Not Touch’, the immediate compelling feeling to do something because it is forbidden.

The Serbian national consciousness was formed in a situation along these lines. Much of the national myth is centred around the famous Battle of Kosovo in 1389, a battle that has been treated like a loss despite actually being more of a draw. The Serbs did battle with the Ottomans in an unwinnable situation, choosing to die on the battlefield and gain a kingdom in heaven instead of negotiating and living in slavery.

The sense of sacrifice and defiance continued during the occupation. One of the features of the Ottoman Empire was the forced conversion of the Christians of the Balkans, giving the people of Serbia, Bosnia and the rest, the options of converting to Islam or dying. Many throughout Bosnia, Albania and others chose to convert—the majority of Serbs chose the ‘death’ option.

Skull from skull tower in Nis, Serbia
Skull from skull tower in Nis, Serbia | @ Asiana / Shutterstock

20th-century Inat

Living a normal life in the face of adversity is a common string throughout the world, but few nations have taken it to the extremes that the Serbs did in 1999. The last year of the 20th-century saw Serbia (then Yugoslavia) attacked by NATO, as the international organisation dropped bomb after bomb on Serbian and Montenegrin cities, towns and villages for 78 days.

Did the Serbs spend these two and a half months bunkered underground, waiting for the war to be over? Or did they get out of town as quickly as possible? No, and further no. It may have been some sort of national hysteria, but the Serbs decided instead to live a hyper-normal life. This meant holding BBQs on rooftops as bombs fell around them, openly wearing shirts with targets emblazoned on the back.

It meant turning out for the annual Belgrade fun run in record numbers, despite the pouring rain and the potential death by artillery strike. It meant taking extra time to walk across bridges even though they were open targets for NATO bombers. The Serbs were in many ways daring NATO to murder them. Some may call that insanity, when the reality is Inat.

Tell them not to, and they likely will