No one will have to dare you to take home a rug or carpet made by designers and best friends Andreea Batroș and Flavia Scînteanu. Made from a blend of New Zealand wool and natural cotton, all Dare to Rug pieces are hand-tufted and employ designs inspired by traditional Romanian patterns.
Creative duo Miruna Ștefănescu and Sergiu Simion launched multidisciplinary creative studio Culture Soup back in 2011 and have since released several collections influenced by the rich Romanian heritage. They offer a variety of products, including clocks, t-shirts, pillows and temporary tattoos.
TRAŞKIN is a brand made up of rebels with several causes, including a passion for fashion and a fondness for art that sends a message. When you wear one of Alina Dragomir and Ana Spiridon creations, you join in on their exploration of the juxtaposition of uptown vs. downtown, which is the dynamic behind the entire concept.
Known for using traditional rural Romanian folk elements with modern printing techniques, Lana Dumitru continues to explore with new and surprising materials. The beaded dress she recently made in collaboration with London-based Romanian architect Vlad Tenu for Swarovski is a perfect example.
Another wild child of Romanian fashion, Ioana Ciolacu set up her womenswear brand in Bucharest after graduating from London College of Fashion and then a stint at global brand Stella McCartney. Focusing on shape, craftsmanship and sustainability, her creations are bold yet remain effortlessly relevant.
Hailing from Cluj-Napoca, product designer Radu Abraham pushes his creativity and explores new materials and techniques in his line of furniture. Inspired by contrasts, Abraham creates everyday objects that stay true to his pursuit of functionality and simplicity.
Even when keeping things minimalistic, illustrator Mădălina Andronic creates ceramic objects in her (supposedly) second-favourite medium that convey her sensitivity, finesse and emotion. Inspired by nature and magic, her works prove that simplicity is indeed a superior form of refinement.
In her latest project, Ana Fetcu Lupu explores the idea that everyone needs to address their emotional needs, such as the needs for comfort, happiness, freedom, relaxation and more. In creating a brushed mirror, she frees us from the burden of expectations, and she gifts the freedom to look through the mirror or stop and give the reflection a second look.
Founded in 2014 by designer Dragoș Motica and entrepreneur Robert Savu, UBIKUBI stands for a creative community that gathers like-minded and spirited designers. Focusing on creating smart contemporary products that are simple but have a high aesthetic value, the affordable products are functional with a twist and are made of good materials. The group takes responsibility for their products from project to delivery, and they create, develop and manufacture everything themselves.
Describing themselves as a small workshop from Transylvania that designs beautiful objects using modern techniques, Arhifab creates everyday pieces according to the principles of utility, simplicity and complexity.