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Ballet Rotoscope
Ballet Rotoscope | © Euphrates
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The Best Tech Exhibitions at Milan Design Week 2018

Picture of Claire Lancaster
Tech & Entrepreneurship Editor
Updated: 16 April 2018
Exploring the ways design can be applied to technology as it interacts with people, products and spaces, an impressive lineup of launches, installations and collaborations push the boundaries of innovative thinking at Milan Design Week 2018.

My First Me by Masahiko Sato for Issey Miyake

The My First Me exhibition on show at the Issey Miyake flagship store, is comprised of four interactive installations allowing people to ‘experience a new version of themselves’ with the help of technology.

Based on Tokyo University of the Arts professor Masahiko Sato’s book New Ways of Understanding, which experiments with tech-enabled expressions of humanity, My First Me includes projects such as Ballet Rotoscope, a short film in which a ballerina’s movements are beautifully traced by algorithmically-generated geometries.

Softwear by Google and Lidewij Edelkoort

Softwear, Google’s debut exhibition at Milan Design Week, explores how hardware can be designed to fit more seamlessly into our lives.

Curated by Dutch trend forecaster Li Edelkoort, the exhibition places Google’s own-brand hardware range, Made By Google, into various lifestyle settings, showcasing how the use of soft textiles and human-centred design elements transform intrusive objects such as a VR headsets and real-time translation headphones into an inconspicuous, experience-enhancing accessories. The exhibit will also host talks based on the integration of technology and lifestyle objects.

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Google Pixel Buds (left) and Daydream VR headset (right) | © Google

Hidden Senses by Sony

From a dancing floor light that moves in response to your movements, to a partition that allows you to change the mood and ambience of a room simply turning a disc, Sony’s Hidden Senses exhibition merges technology with everyday objects to explore smarter, more minimal ways of communicating with intuitive tech interfaces.

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‘Hidden Senses’ | © Sony

Design in the Age of Experience by Dassault Systèmes

Design in the Age of Experience explores tech-enhanced solutions for preventing air pollution.

The exhibit includes Breath/ng, an air-purifying installation made up of large suspended coils of a special pollution-neutralising fabric designed by Japanese studio Kengo Kuma, Dutch designer Daan Roosegaarde’s Smog Free Project, and an interactive piece incorporating air-quality data for Milan from London design studio Superflux.

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‘Breath/ng’ | © Kengo Kuma and Dassault Systèmes

Air Interventions by Panasonic

Also looking to tackle air quality issues, Panasonic’s Air Interventions installation showcases Panasonic’s latest air-conditioning technology, allowing visitors to experience the cleanest, purest air in Milan in a 20-metre diameter air dome in the shape of a water drop.

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‘Air Interventions’ | © Panasonic

Brave New World by Nagami

Spanish brand Nagami’s debut collection Brave New World includes 3D-printed furniture from Zaha Hadid Architects, Ross Lovegrove and Daniel Widrig. The pieces explore the environmental and manufacturing benefits of 3D printing including the use of sustainable materials and reduced manufacturing waste.

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3D-printed chair | © Daniel Widrig