On the graphic street of Pindarou you will find Punchi Pupunchi. This cute store with a funky name features a wide selection of Greek designer creations, from summer dresses and swimsuits to hand-made jewelry and trendy accessories. With names such as Karavan, Madame Shou Shou, Worshop and Dent’elle, Punchi Pupunchi is sure to charm you.
Punchi Pupunchi, Pindarou 19, Athens, Greece, +30 210 338 8218
“Elegance is the only beauty that never fades,” said timeless fashion icon Audrey Hepburn. Luisa World first opened in the 1970s, and since then it has forged a name for itself as one of Athens’ most eclectic and innovative fashion stores. And if you are dying to discover the latest collections of high-end labels like Céline, Isabel Marant, Rag and Bones, Lanvin and more, then Luisa World is the place to go.
Luisa World, Skoufa 15, Athens, Greece +30 210 363 5600
Zeus + Dione
Dimitra Kolotoura and Mareva Grabowski established Zeus + Dione with designer Lydia Vousvouni in August 2011. The fashion brand produces 100% of its clothes in Greece, combining traditional elements with modern design using materials (felt, silk, leather and more) sourced in-country. Whether you are looking for a striking outfit, jewelry, accessories or homeware, drape yourself in a touch of local luxury with Zeus + Dione. Visit their showroom or check out their stocklists online.
Zeus + Dione, Ploutarchou 21, Athens, Greece +30 210 339 2094
This Greek brand has been around for decades and is a staple among Greek fashionistas. Presenting collections from luxury veterans such as Prada and Tods, Kalogirou also stocks its own range of shoes. A great addition to Kolonaki square for anyone looking to spend long evenings shopping around.
Kalogirou, Patriarchou Ioakim 4, Athens, Greece +30 210 335 6430
If you are on the lookout for a brand such as Ancient Greek Sandals, Star Mela, Balenciaga, Eytys or Pierre Hardy, Free Shop should be your destination of choice. With locations also in Psychiko, Kifissia and at the Golden Hall, as well as on the hip island of Mykonos, it is a well-established multi-label store with a beautiful selection of pieces.
Free Shop, Voukourestiou 50, Athens, Greece + 30 210 364 1308
Leather lovers unite and gather at Callista Crafts. This new addition to the popular pedestrian street of Voukourestiou is a paradise for any bag and accessory addict. Their elegant collections are presented on shelves of dark wood, discreetly complementing their sleek lines and designs. Looking to personalize a gift for yourself or a loved one? You can monogram your new purchase and make it extra special.
Callista Crafts, Voukourestiou 11, Athens, Greece +30 210 808 9585
It would be impossible to forget Bettina, one of the fashion temples of Kolonaki. Athenian fashion-lovers have revered it since the 1960s thanks to its selection of designer labels such as Athena Procopiou, Meli Melo, L’Été Indien, Sea You Soon and, more recently, Victoria Beckham Denim. Bettina is sure to steal your heart and have you revisiting again and again.
Bettina, Panagiotou Anagnostopoulou 29, Athens, Greece +30 210 339 2094