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Scandinavians have a style, undoubtedly. Fashion occupies a really ‘felt’ part of their daily life. The whole world admires the Scandi way of dressing and the fashion they produce. But you often have to ask yourself—how do they look so good?!
Be sure—Scandinavians weren’t born looking so trendy and if you want to look like them, you can easily copy their gorgeous style. All that’s needed, is to remember a few rules and secrets.
One of the most important secrets to looking cool, breezy and effortlessly charming as a Scandi woman, is to keep a simple style and pay attention to the small details. Monochrome clothes and little accents help you keep close to Scandinavian style. Colors such as black, white, light and dark beige and, of course, pastel colors are the universal ones—fit for any woman. Small accents, such as a belt or scarf several hues darker than your main colour, embroidery or a jewel, can complement your image perfectly.
For Scandinavian women, black remains the favorite color for coats, jeans, trousers, blouses, dresses and boots. Black leather jackets, skirts and trousers are a must; the color reflects the depth of Nordic minimalism in styling.
Imagine that your body is a cabbage—and that you have just as many layers; pile on two or even three layers for some Scandi chic. A turtleneck sweater under a sleeveless dress, a baggy sweater on a dress, or a vest on a blouse, make your look fresh and stunning.
The white shirt is a favorite of Nordic women and for good reason—it never goes out of fashion. A ‘must’ for every stylish woman’s wardrobe.
Comfort and health—these two words fully show the main tendencies in the Scandinavian fashion world. Sensible shoes mean flats for the most of the women. They not only allow to feel comfortable, wholesome and chic, they also fit any contemporary style.
Here are the most popular brands to help you put together your own Scandi-inspired look—House of Dagmar, Filippa K, Rodebjer, Ganni, Nué Notes, Cheap Monday, Hope, Tiger of Sweden, Grandpa and Whyred.