With most of them located in the historic town core, a lot of Bruges’ independent boutiques have the advantage of getting to present their carefully selected pieces in gorgeous Old World buildings. As for the fashion part, choices run the gamut from high-end personal shopping sessions to summer outlets at casual concept stores.
A whole different kind of fashion bird is Parallax, the impeccable go-to for menswear in Bruges. Crisp white shirts and checkered variants populate its tables, and Boss suits are its shining stars. Laymen who don’t know how to tie a bowtie or arrange the handkerchief in their breast pocket will find kind teachers here. Parallax also offers tailor-made suits, complete with fabric choice and initials stitched into the lining, as well as more comfortable casual wear.
Parallax, Zuidzandstraat 17, 8000 Bruges, Belgium, +32 50 33 23 02
Much like the ‘Queen of Clubs’ that Dame de Pique translates to, the dream client of An Pyck’s feminine boutique on the Noordzandstraat is a fashionable lady with some spunk. Statement pieces in leopard print or a hellish blue are part of the repertoire, but so are quality knitwear by fair fashion label LN|Andes and flowy pieces by Dorothée Schumacher. Pyck who personally styles her guests with a jovial warmth does so in an elegant space, which includes a cosy try-out nook with a sofa and an oversized mirror for contemplating the look.
Dame de Pique, Noordzandstraat 16A, 8000 Bruges, Belgium, +32 50 34 30 34
Just outside the city centre, a sprawling fashion playground of 2,800 square meters stretches out. Villa Maria, located in what used to be 10 little houses, carries 140 (mostly high-end) brands and should keep even the most avid shopper occupied for a blissful afternoon. For those who have a hard time deciding what they want to try, a team of professional stylists stands at the ready. True daredevils keep an eye on Villa M, the establishment’s ‘testing lab’ for experiments and upcoming trends in high fashion. Besides clothing, Villa Maria has also put art, food, and shopping evenings with a gin bar on the menu.
Villa Maria, Gistelsesteenweg 18-28, 8200 Bruges, Belgium, +32 50 31 07 44