JCH Juergen Christian Hoerl
Hoerl’s flagship store is located on Opernring, near Vienna’s MuseumsQuartier and Burggarten. The light-flooded corner shop, which is decorated all in white with minimalist interiors that resemble fashion boutiques in New York and the like, offers high-quality womenswear, bags, jewellery and accessories. “Our ready-to-wear collections are modern, casual, sporty and all handcrafted locally in Austria,” says Hoerl, stressing that he aims to cater for all types of budgets, with prices as low as €50 (£43). However, the main focus of JCH is tailor-made pieces; personal appointments at the designer’s studio can be booked by phone and email.