Ramen Revolution: Celebrating Cup Noodles’ 45th Anniversary

Nissin Cup Noodles in 1971
Nissin Cup Noodles in 1971 | © Yumi Kimura/WikiCommons
Alicia Joy

Tokyo Writer

To date, over 40 billion packages of Cup Noodles instant ramen have been sold – that’s almost one billion packages a year worldwide. This month marks the 45th anniversary of the brand, the instant ramen that transformed the way we think about fast food for the home. It’s the perfect time to commemorate the history of one of Japan’s best inventions, and its unofficial national dish.

The History of Instant Ramen

Instant ramen noodles were first invented in 1958 by a Taiwan-born inventor named Momofuku Ando. In fact, the global restaurant chain Momofuku is a nod to Ando and his legacy within the food industry. Ando was inspired to create an instant noodle dish while in post-war Osaka, after watching lines of people waiting at noodle stalls. At the time, Ando was running Nissin, a food production company, which allowed him to experiment with different processes until he got it just right. He had founded the company ten years earlier, in 1948, which then dealt exclusively in salt. Early instant noodles were a hit not only because of their novelty, but also because of their long shelf-life, a valuable quality in the depressed economy of post-World War II.

Instant noodles from Nissin brand

The Evolution of Cup Noodles

Nissin Cup Noodles in 1971

The Cup Noodles Legacy

The newer, more convenient Cup Noodles revolutionized quick meals. They were one of the first products to be produced and sold in the same container meant for consumption, something that we often take for granted in the modern era. Instant noodles can now be found in kitchens around the world. Today, the Nissin company which owns Cup Noodles has an instant ramen market share of over 40 percent in Japan – miles ahead of the competition. And while instant noodles are a Taiwanese-Japanese invention, China is responsible for almost half of global consumption, and it’s South Korea which consumes the most per capita, at 69 each year.

The Cup Noodles Museum in Yokohama, Japan

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