Sustainable fashion is not a passing trend, sending a message about the ethics of fashion to the industry. China, known for being ahead of the curve in most things—from tech to lifestyle trends—got behind eco-friendly fashion by highlighting the use of sustainable, green textiles in its Fashion Hong Kong Autumn/Winter 2017 show in Copenhagen.
In collaboration with the Hong Kong Research Institute of Textiles and Apparel, Fashion Hong Kong A/W’17 (which presented in Copenhagen) introduces China’s premiere designers to a global audience. This season, Fashion Hong Kong unveiled two new environmentally-friendly textiles: Chitosan Yarn and Nu-Torque Yarn.
“In Hong Kong, we have an ideal and supportive environment for the fashion industry,” said Raymond Yip, Deputy Executive Director of the Hong Kong Trade Development Council in a press statement. He continued, “We have a strong heritage in the fashion business, from textile supplies, fashion design and manufacturing to marketing and sales support services. We are also glad that the Hong Kong designers have included some eco fashion elements in their latest collections.”
Designers who showed at this season’s Fashion Hong Kong include Dora Chu, Kay Li, Kenax Leung, and Vickie Au of House of V.
Copenhagen was the ideal city for Fashion Hong Kong to emphasize sustainability in fashion, as the Scandinavian market has an appreciation for innovations in eco-friendly lifestyle movements, according to the Asia Corporate News Network.
The Asia Corporate News Network also noted designers integrated eco-fashion elements not only on apparel pieces but also in other fashion accessory items, such as brooches and handbags. Additionally, delicate paper sponsor Acumen Paper provided environmentally-friendly materials for a lifestyle-magazine-style show brochure and fashion tags, which makes you realize just how much potential there is for designers to go green in their design process.