Reasons Why You Should Visit Morocco

Drinking a glass of mint tea on a rooftop terrace is a quintessential Morocco experience
Drinking a glass of mint tea on a rooftop terrace is a quintessential Morocco experience | © Sebastian Kummer / Alamy Stock Photo
Sarah Williams

Morocco is a popular destination, attracting culture lovers, backpackers, adventure travellers, couples, families, foodies and more.

Want to sit back and let someone else do all the planning for you? Then book Culture Trip’s 13-day Moroccan adventure – carefully planned by our team of travel experts and led by trusted local insiders to bring you a hassle-free, 100% authentic experience.

Old imperial cities with plenty of history and character

Morocco has four imperial cities: Marrakech, Fes, Meknes and Rabat. Rabat is the current capital city. Although a modern city at first glance, it has several interesting historical attractions, such as the Kasbah of the Oudaias, the old medina and the Hassan Tower. The gleaming Royal Mausoleum is also well worth a visit.

Gorgeous beaches along stretching coastlines

Morocco has beaches along both the Mediterranean Sea and the Atlantic Ocean, with plenty of lovely spots to enjoy. Popular holiday spots with foreign visitors include Tangier and Agadir, while Asilah attracts mainly locals and Spanish visitors. Although fairly under-visited by international tourists, places like El Jadida, Oualidia and El Jebha see significant numbers of domestic tourists during the summer months. The most popular beaches typically have great facilities within easy reach, whilst some destinations, such as Essaouria, are perfect for lovers of watersports.

Diverse mountain ranges

Morocco’s Atlas Mountains have three separate ranges: the High Atlas, the Middle Atlas and the Anti Atlas. Each offers a variety of hiking experiences for people of all experience and skill levels. Jbel Toubkal is the country’s highest mountain, located in the High Atlas Mountains. Easily reached from Marrakesh, the soaring giant attracts many outdoor lovers all year round. The Rif Mountains, in the north of the country and close to the blue city of Chefchaouen, are also great for outdoor adventures. Hiking, mountain biking and horse riding are among the attractions people can enjoy in Morocco’s mountains, as well as visiting Berber villages, bird spotting and seeing local wildlife.

Easy access to the Sahara

The vast and arid Sahara Desert is the world’s largest hot desert. There are several places in Morocco from where you can begin expeditions into the desert and there are plenty of experienced operators offering trips to remember. Whether you want to trek on foot, ride on the back of a hardy camel, explore by horseback or sail across the sands in a four-wheel drive, there are various ways to enjoy the impressive landscapes. Camping trips are popular; marvel at the abundance of twinkling stars in the dark night skies, devoid of any light pollution and listen to the sounds of nothingness. The sight of large dunes and remote oases will linger for a long time.

Merzouga, Erg Chebbi, Chegaga and Zagora are some of the best places to venture into the Moroccan Sahara. Ouarzazate, commonly referred to as the doorway to the desert, is a fabulous destination for both culture and film lovers, with one of the country’s most impressive kasbahs that have featured in many movies.

Mixed cultural influences from Arabs, Berbers and more

Morocco’s population is made up of both Arabs and Berbers, with each group having contributed to the rich traditions and cultural practices that can be observed in the country today. You will also be able to spot influences from Andalusia, from the times when Andalusian Muslims moved to North Africa. There are also legacies from the colonial era, with French, Portuguese and Spanish influences seen in different parts of the country. Especially interesting for a predominantly Islamic nation, there have also been influences from Jews in Morocco. Indeed, you’ll find the only Jewish Museum in the entire Arab world in Casablanca.

Exquisite architecture across the country

The cultural diversity of Morocco is reflected in the varied architectural beauties that can be found across the nation. From majestic mosques to traditional riads, brilliant palaces and sublime centres of religious study, Morocco has many fabulous buildings to admire. Many buildings feature the traditional tilework, known as zellige, as well as decorative carvings, woodwork and plasterwork. Some of Morocco’s most beautiful buildings include the Hassan II Mosque in Casablanca, the Saadian Tombs in Marrakech, the Grand Mosque in Tangier and the Mosque and the University of al Quaraouiyine in Fes.

Excellent shopping at the vibrant souks

Every major city and town in Morocco has at least one souk, with most larger settlements having more than one. Souks are traditional marketplaces where locals go to buy an array of wares. In some areas, souks may only open on particular days of the week, while the markets are held daily in other places. The souks have become something of a magnet for travellers, drawn by the evocative colours, scents and an overwhelming sense of the exotic. Haggling is part and parcel of the souk experience. Common items to peruse and buy include spices, clothing, lamps, tea sets, musical instruments and shisha pipes, as well as a range of souvenirs in more touristic destinations.

Delicious cuisine to satisfy varied tastes

Morocco is known worldwide for its excellent cuisine. Spices are found in abundance in a typical Moroccan kitchen, adding plenty of flavor to dishes. Bread is a staple food and there are various types, such as khobz, msemen, and baghrir to enjoy.

Meat is a common ingredient in Moroccan dishes, with lamb, mutton, beef and chicken being the most common. Seafood and fish are especially plentiful in coastal areas, with sardines are a particular favorite in Morocco. The most well-known national dishes include couscous and tagine. Pastilla, bissara, harira and brochettes are other key dishes to try. You’ll also find numerous sandwiches and pizzas, as well as a wide array of Moroccan pastries.

Wide range of places to stay to suit all tastes and budgets

From plush five-star hotels to rustic tented camps in the mountains, Morocco offers a place to stay to suit all budgets, comfort levels and expectations of adventure. Travellers can stay in traditional Moroccan accommodations, known as riads and dars, located in the old medinas of many cities. This is a perfect way to experience life as a local. With smaller properties, it is sometimes possible to rent the entire establishment for a private stay.

Self-catering apartments are readily available in many towns and cities, which are ideal for larger families and groups of friends. Apartments are also great if you want the option of preparing some meals at your accommodation in addition to sampling delicious Moroccan cuisine; perhaps you could take a cooking class, learn how to cook Moroccan fare and put your new skills to the test! Large resorts can be found in many large cities and beach areas, such as Tangier and Agadir, many with a broad array of facilities like swimming pools, onsite gyms, restaurants, bars and kids’ clubs.

Tolerant society with hospitable people

Morocco is known for being one of the most tolerant of the Arab nations. The country is relatively safe, peaceful and stable. Moroccan people, both Arabic and Berber, are also noted for their warm hospitality and friendly nature. Tourists may receive curious looks in areas that see few visitors, but this is often followed by cheery waves and attempts to strike up a conversation. As a former French colony, French is widely spoken. In popular tourist areas, English is commonly spoken too. Communication is rarely a problem for visitors.

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Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.

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