10 Best Fashion Boutiques in Casablanca

A clothing shop in Morocco | © Adan Jones / Flickr
A clothing shop in Morocco | © Adan Jones / Flickr
Photo of Sarah Williams
2 June 2017

Morocco’s economic heart of Casablanca is home to varied interesting attractions, many spots to eat and drink, and an abundance of places to shops. Fashion-conscious and stylish travellers should check out these boutiques when visiting Casablanca.


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The Spanish Shana has a boutique in the Morocco Mall and another in the Maarif part of the city. While the online store sells clothes for both men and women, the store focuses on women’s fashion. Customers will mainly find casual day-to-day pieces, such as jeans, leggings, t-shirts, hoodies and sweaters. The chain prides itself on providing fashion at affordable prices.

Katia Italian Fashion

As the name indicates, Katia Italian Fashion sells clothes designed in Italy or influenced by the present popular Italian styles. Catering to female fashionistas, the boutique has a collection of footwear, bags and accessories, allowing shoppers to put together the perfect outfit with ease, with all complementary pieces.

Katia Italian Fashion, 67 Lotissement Bachkou, Casablanca

Youmni Boutique

Youmni Boutique brings the latest Turkish fashions for women to the streets of Casablanca. Garments are stylish and attractive whilst being appropriate for those who live in a fairly moderate Islamic society. The clothes are modest while being beautiful. The boutique sells loose-fitting and long dresses and tops, head scarves, shawls and more. It’s a great place for any Muslim woman who wants to look chic and elegant while staying in-line with her religious and cultural beliefs.

Youmni Boutique, 4 Quartier Moubaraka, Groupe 49 Résidence Rabbah Al Qods Sidi Bernoussi, Casablanca 20610

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Pink Caftan

The kaftan is a tunic-like garment that originated in Arabic society. It is a traditional item of clothing in Morocco. Although many Moroccan ladies only wear kaftans indoors for special occasions, or to attend special events, Moroccan designers have worked hard to promote the kaftan to global buyers. The kaftan’s popularity has spread, with international visitors buying the traditional items to wear in the country and to take home as souvenirs. There are now many boutiques specialising in kaftans and other traditional items of Moroccan clothing, such as the two-piece takchita. Pink Caftan serves domestic and international customers, offering a wide range of exquisitely embroidered and elegant garments.

Pink Caftan, 209 Boulevard Ali Yataa, Rue la Montoise, Hay Mohammadi, 20000 Casablanca


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Kikiriki is a fashion shop in Casablanca that mainly caters towards a younger clientele. The store sells Western-style items, with a main focus on casual pieces and everyday wear. Ripped jeans, slogan t-shirts, checked shirts and denim dresses are a few of the staples younger women will find at Kikiriki.


Pronovias is a top choice for high-class wedding dresses, cocktail dresses and evening gowns. Indeed, TV personalities have worn creations by Pronovias to attend events such as the Oscars. Designed to match customers’ preferences, the boutique’s pieces often reflect solid traditions with modern twists. The boutique has a wide assortment of accessories, such as gloves, veils, shoes and hair pieces, to ensure that all clients dazzle on the occasions that matter most.

The White Room

The White Room in Casablanca sells curated stock by various well-known designers, including Dolce and Gabbana, Moschino, Agent Provacateur, Miu Miu and Michael Kors. Swimwear, footwear and accessories are the main items sold, though there are other garments to choose from as well.

The White Room, 10, Rue Ain Oulmès, 20100 Casablanca

Trois Styles

Trois Styles is another boutique that sells beautiful traditional Moroccan attire for women. Combining modernity and long-standing traditions, kaftans and takchitas are available in a wide assortment of colours and sizes. The boutique’s name reflects the fact that the designer blends three styles, based on her experiences in Paris, the Middle East and Morocco. All items are handmade using imported high-quality imported fabrics.

Trois Styles, Rue Ali Abderrazak, Casablanca 20100

Fashion House Morocco

A general fashion footwear boutique that offers a range of styles, Fashion House Morocco has items for both men and women. They also sell a range of accessories to match, such as bags and belts.

Fashion House Morocco, Rue de Lille, Etage N°2. RCE “le loft”. Appt 207. Boulevard Med.V, 20000 Casablanca

The huge Morocco Mall, the large Anfa Place Shopping Centre, Alpha55, and the stalls in the old medina and Habous Quarter are other terrific places to hunt for top fashion finds. Whether you’re looking for Moroccan designs or international styles, Casablanca will help you to look, and feel, great!

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